Call Attribution by PPC Keyword Report

View the Keyword Data Driving Calls

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Phone Call Source and Keyword Data

The Calls by Keyword report provides a tiered breakdown of the sources and keyword data driving traffic to your website. Compare phone calls originating from cost-per-click campaigns to organic search results at the search engine level.

Compare Campaigns by Call Quality

View the means by which a caller navigated to your website, as well as the keyword searches you’re bidding on that drove phone callers. Analyzing the average duration of calls from each keyword provides meaningful information about the quality of each source’s phone call leads. The Calls by Keyword Report can be exported as a CSV file, so you can share valuable insights within your organization.

Still have questions about CallRail’s call analytics? Contact our sales team today.

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