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Call Tracking

Know what makes your phone ring and smartly route inbound calls.

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Form Tracking

Learn which ads, campaigns, or keywords inspire form submissions.

Conversation Intelligence

Automatically transcribe and analyze calls using the power of AI.

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Call, text, chat, and manage your conversations from one unified inbox.

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Know which tactics deliver your clients' best calls and form submissions.

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Close more qualified buyers and renters with better marketing and communications.

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Stay competitive by making the most of your marketing dollars.

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Tighten up response times — and never miss another opportunity.

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Accelerate the ads, keywords, and campaigns that drive buyers to your showroom.

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Know what inspired your best customers to act then attract more like them.

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  • Call Tracking
  • Attribution
  • Visitor-Level Call Tracking

Capture full session details for callers with visitor-level call tracking

Track which keywords are driving phone calls

With visitor-level call tracking, when a visitor comes to your website following an online search, we assign a unique phone number to them during their entire stay. As long as they’re on your site, they are the only one seeing that number. When they call, you’ll know who called and what keywords, pages, etc., they saw and used while they were online with you. When the visitor is finished browsing your website, we’ll free up that phone number so it can be assigned to another visitor.

CallRail-Visitor-Timeline

See what happens before, during, and after a call

This information allows you to drill-down into the paths and campaigns most effective for your business. Take the guesswork out of your marketing approach, and analyze your strategies with the highest level of detail.

This data feeds directly into Google Analytics, Google Ads, and Microsoft Advertising so you can see phone calls as conversions. You’ll not only see which marketing sources bring in the best calls, but also the individual PPC keywords and session activity on your site for each of those callers.

Implementation is simple: just add one snippet of JavaScript to your website and we do the rest.

Setup

See what happens before and after every call

Understand your caller’s activity on your website by adding local or toll-free numbers to your keyword pool.

Product Features

Dynamic Number Insertion

Add our JavaScript snippet to your website

Multi-Touch Cost Per Lead

Understand the value of your campaigns

Integrations

Track PPC calls as conversions

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