Your marketing agency may excel at driving leads to your doorstep. However, the challenge often lies in the next crucial step: following up on and nurturing those leads to convert them into customers.
Running a small business can be hectic, especially when you're juggling multiple roles and trying to keep up with both new leads and current customers. It’s easy to get overwhelmed by high call volumes and the constant need to stay on top of follow-ups. However, promptly following up with leads is super important. In fact, a recent study by MIT revealed that businesses that respond in 5 minutes or less are 21X more likely to qualify a lead and 100X more likely to convert a customer.
This is where CallRail’s AI-powered solutions come in. With CallRail’s new Convert Assist , which purposefully applies artificial intelligence (AI), your business can quickly convert more leads and deliver higher-quality customer experiences.
1. Ensures consistent follow-up with an AI-driven action plan
Convert Assist creates a detailed action plan for every lead, ensuring no opportunity is missed. This feature is crucial for businesses that struggle to manage high volumes of leads and need a systematic approach to follow up.
How it helps:
- Action steps for every lead: Convert Assist uses AI to analyze call transcripts and provide actionable next steps for each lead. Next steps might include checking a team member’s schedule for appointment availability, calling the lead or customer back to confirm the appointment, or email the lead or customer with the relevant consultation details or paperwork
- Increase lead conversion: By providing clear, actionable steps, Convert Assist ensures timely follow-ups, which significantly improves the chances of converting leads into customers and ensuring current customers receive a high-level of service.
2. Enhance agent performance with real-time call coaching
Improving the quality of interactions between your team and potential customers is essential for higher conversion rates. Convert Assist offers practical coaching by analyzing calls in real-time and delivering personalized feedback.
How it helps:
- Practical coaching for better conversations: The AI-powered call coaching feature summarizes what your team does well and identifies areas for improvement. This immediate feedback helps team refine their techniques, resulting in more effective and engaging conversations.
- Improve customer experience: A better call experience for customers and prospects fosters greater trust and increasese the likelihood of converting leads into loyal customers.
3. Re-engage leads effectively with smart follow-up
Timely and consistent communication is key to keeping leads engaged, but it can be hard to keep track of all the details discussed and to follow-up quickly. Convert Assist’s smart follow-up feature uses AI to make all of this easier.
How it helps:
- Automatically drafted follow-up messaging: Convert Assist uses AI to quickly draft a personalized email or text, based on your conversations to help you save time and improve customer satisfaction.
- Increase engagement and conversion rates: By helping to improve both the quality and the speed of follow-up messages, Convert Assist helps your business maintain consistent communication with leads, keeping them engaged and moving them closer to a purchase decision.
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Try CallRail’s Convert Assist today and transform to drive better sales outcomes and deliver superior customer experiences.
Get started today with a 14-day free trial.