Conversation Intelligence Software: Top 5 Options for Businesses

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CallRail
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Picking conversation intelligence software can seriously change how your team handles calls, meetings, and customer chats. The best tools automatically record, transcribe, and analyze conversations, letting you dig up insights, sharpen performance, and actually move the needle. When you’ve got solid data right there, you stop guessing and start making choices that really matter for your business.

Whether you’re in sales and want to close more deals or in marketing aiming for better leads, these tools help you work smarter. You’ll see features like call transcription, coaching, reports you can actually use, and integrations that play nice with your current stack.

Knowing what matters and where to find it? That’s how you land on a platform that matches your goals, grows with you, and gives you the edge you need.

CallRail

CallRail's Conversation Intelligence leans on AI to make call analysis and reporting less of a headache. It’s all about understanding what’s working in your marketing and how you can keep customers happier, without drowning in manual reviews.

Features & benefits

With Conversation Intelligence, you get quick, accurate call transcriptions and summaries. No more typing out calls or scrubbing through endless audio files. Important terms get flagged, their frequency tracked, and key phrases pulled out, so everything’s searchable and reviewable at your pace.

Attribution is a big one here. CallRail tracks how callers found you, both through software and what they say on the phone. Weekly email summaries mean you catch campaign trends without sifting through reports for hours.

Automation rules help score calls, tag leads, and assign values to conversations, so you’re not stuck making judgment calls all day. Sentiment tracking gives you a pulse on how callers feel and how your team responds. Reporting keeps you in the loop on the bigger stuff.

Training tools help you spot where your team can up their game. You can export call summaries straight into your CRM and get a clear look at customer journeys.

Audience

CallRail is built for businesses and agencies that field high call volumes and want more insight into marketing and team performance. If you’re juggling multiple campaigns, the automated reports and summaries are a lifesaver.

Marketing leaders or agencies who need to show clients proof of lead quality will appreciate CallRail’s straightforward data. And if you’re after better customer service, sentiment tools and call scoring are handy for coaching staff.

You’ll get the most out of it if you’re running ads across different channels, need frequent transcriptions, or want to try out the latest AI features. Early adopters can even test new tools through CallRail Labs.

Pricing

Plans start at $100 per month, covering call tracking, transcription, reporting, and AI-powered analysis.

You can tack on features and scale as you grow. No long-term contracts, just upgrade or adjust as needed. Pricing is straightforward, aimed at businesses big and small, with no sneaky fees.

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I love Callrail's intelligent summaries and the verbatim text conversions from speech. I can now simply read the summary for a quick QA, or search a key word to locate the part of the conversation needing to be referenced.

Brad L.

Small-Business (50 or fewer emp.)

Gong

Gong is a heavyweight in conversation intelligence, especially for sales teams wanting to manage deals and connect better with customers. Its product suite zeroes in on analyzing real interactions to drive sales and streamline team workflows.

Features & benefits

Gong combines five core products to cover your sales process from top to bottom. The platform captures customer calls, emails, and meetings, then runs them through AI for actionable insights you can use right away.

The AI assistants (Gong Agents) automate follow-ups, flag risks in deals, and help keep your CRM current. There are also smart outreach tools that nudge reps toward the next best action, using live data.

Forecasting gets a boost from predictive analytics that look at engagement and sales activity. Coaching features make onboarding smoother and help everyone keep pace, with training based on real conversations, not just theory.

Audience

Gong is tailored for larger organizations focused on sales and revenue efficiency. Sales and revenue leaders use it to keep tabs on deal progress and catch opportunities before they’re gone.

Customer success teams use Gong to spot concerns and boost retention. Go-to-market strategists and operations folks lean on Gong’s analytics to tweak messaging and align teams.

Mid to large businesses really get the most out of it, but smaller companies with a structured sales process and a need for deep analytics can benefit too.

Pricing

Gong’s pricing comes with an annual contract platform fee plus a per-user license. The annual base cost starts around $5,000 for smaller teams, scaling up to $50,000 for big enterprises.

User licenses are billed annually and get cheaper as your team grows. For example:

Users

Price per User/Year

Up to 49

$1600

50-99

$1520

100-249

$1440

250+

$1360

There’s a one-time setup fee for onboarding and training, anywhere from $7,500 up to $28,500. Advanced modules and certain integrations can bump up the total. Gong usually asks for at least a 1-year contract, with discounts for longer commitments.

Chorus by ZoomInfo

Chorus by ZoomInfo uses AI to capture, transcribe, and analyze sales and customer service calls. The focus? Giving teams insights to improve call performance and outcomes.

Features & benefits

Chorus handles automatic call recording and transcription, so you can review conversations, track keywords, and see who said what, no need for frantic note-taking.

Sentiment analysis highlights where customers show interest or concern, making it easier to spot buying signals or issues. You’ll find keyword tracking, customizable dashboards, and CRM integrations (like Salesforce) to help teams spot trends and coaching opportunities.

Compliance monitoring flags risky calls. Alerts pop up when competitors or pricing are mentioned. Collaboration is easier with tools for sharing call snippets and insights across teams.

Audience

Chorus is aimed at sales teams and customer service departments with lots of calls and a need for more visibility. Large teams or companies with complex sales cycles get the most from its analytics and coaching.

B2B companies,think tech, finance, healthcare,use Chorus to track conversations and boost sales performance. Sales leaders can benchmark teams, and managers can coach using real call examples.

Smaller businesses or teams with fewer resources might find the learning curve a bit steep. Larger enterprises, though, will likely appreciate the advanced insights and strong CRM ties.

Pricing

Chorus uses a common structure of a flat fee around $8,000 per year that includes three seats, with additional seats costing about $1,200 per year. It's also worth noting that contracts are often for a minimum of two years.

Support is available by email, phone, chat, and 24/7, handy if your team needs help with setup or troubleshooting.

Jiminny

Jiminny is all about helping sales teams perform better, with a big emphasis on coaching, AI-driven insights, and dashboards that don’t make your eyes glaze over. Security’s a priority too.

Features & benefits

Jiminny records and analyzes your team’s calls and meetings, giving you transcripts, searchable call libraries, and automatic notes. Coaching lets managers step in during or after calls.

AI insights point out patterns like talk ratio, winning phrases, and how objections are handled. The dashboard puts key metrics front and center, so you can check progress without digging. They’re serious about security, holding SOC 2 Type II compliance. The more you use it, the smarter the software gets about what actually works.

You can export call data, set permissions by role, and share training moments with your team. That makes it easier to spread learning and boost performance.

Audience

Jiminny is built for sales teams, managers, and leaders who want to use conversation data to get better results. Coaches can give direct feedback, and product folks can use insights to make smarter decisions.

Customer success teams get value from access to call histories and analysis, helping them tailor support. If your company’s into data-driven decisions and team growth, Jiminny’s a good fit. It’s flexible for both small businesses scaling up and bigger organizations needing robust review tools.

Pricing

Jiminny runs on a subscription model, but you’ll need to talk to their sales team for an exact quote. Pricing depends on your team size, which features you need, and how much you’ll use it. Some have mentioned you can ask for a free demo or trial.

Avoma

Avoma takes a hands-off approach to meeting management and conversation analysis. Its strengths? Transcription, automatic note-taking, and integrations with popular CRMs, basically, it helps teams collaborate and get more done.

Features & benefits

Avoma records, transcribes, and summarizes meetings with AI. Automated notes save you from the drudgery of manual note-taking, and transcription keeps everyone engaged instead of scribbling away.

Speaker identification makes sure every comment is matched to the right person. You get searchable transcripts, so finding key info is quick. Templates for agendas and follow-ups keep meetings on track.

Action items are flagged automatically, and you can assign tasks right inside your notes. If you’re using Salesforce or HubSpot, syncing meeting data is available. Avoma also shows analytics like talk time and engagement, giving you a sense of how meetings actually go.

Training options include live help, docs, and video tutorials. Security is handled with industry-standard compliance, so your data’s not floating around unprotected.

Audience

Avoma is made for sales, customer success, and product teams. If you’re in lots of meetings, presentations, or client calls, it keeps your records straight and boosts collaboration. It’s especially handy for mid-sized businesses in tech, finance, healthcare, travel, and retail.

Sales and support teams use it to capture client conversations and improve follow-ups. Remote and hybrid teams like the collaboration features, shared summaries, and action items you can actually track. Product managers get insights to help with decisions and training.

If your org is growing or juggling lots of client touchpoints, Avoma scales up with you. The multi-language support and integrations are a bonus for teams spread across regions.

Pricing

Avoma runs on a per-user, per-month model, starting at $19 per user each month. At this entry level, you get access to basic conversation intelligence and meeting management tools. There's a free trial if you want to test things out first, and you can ask for a custom quote if your team is on the bigger side or needs something specific.
 

Here's a quick summary table:

Plan

Price

Free trial

Starter

$19

Yes

Support's available by email, phone, and chat, plus you get access to training materials and a 24/7 help desk,which makes getting started and dealing with hiccups a bit less painful. Some CRMs might not play nicely with Avoma, though, so double-check integrations before you commit.

Frequently asked questions

Picking the right conversation intelligence software can really change how your marketing and sales team works,helping you spot insights, connect better with customers, and generally get more done. Below, you'll find answers to some of the most common questions about features, integrations, pricing, and how these tools stack up against each other.

What features should I look for in top-rated conversation intelligence software?

You’ll want accurate call transcription, keyword tracking, and AI-powered summaries. CallRail also has additional features such as coaching prompts, draft conversation-based follow up emails, and action item suggestions too.

It’s handy if the software plugs into your CRM and reporting dashboards so you don’t have to juggle data. A simple setup, a clean interface, and alerts all help make life easier.

How do conversation intelligence platforms like CallRail enhance sales performance?

These tools let you review calls, track what needs following up, and pick up on buying signals you might have missed. The data helps you coach your team faster, nobody likes a long ramp-up.

Spotting missed chances and learning from your top reps can help you win more deals. Automated summaries and smart search features let you focus on the conversations that actually matter.

Can conversation intelligence software be used free of cost, and with what limitations?

Some tools have free plans, but usually there are caps on how many calls you can record, how much you can store, or which features you get,like AI summaries. CallRail lets you try theirs for free for 14 days.

What are the benefits of integrating conversation intelligence software with CRM systems?

Integration means calls get logged automatically, notes, and updates go straight into contact records, and you don’t waste time on data entry. You end up with a full customer history in one spot.

That way, your sales and support teams can move faster and make smarter decisions based on everything that’s happened so far.

How does conversation analytics impact customer engagement strategies?

By digging into word choice, tone, and how quickly people respond, you can spot trends in what your customers want. This helps you tweak your approach, handle objections before they blow up, and maybe even catch new opportunities before your competitors do.

Getting timely insights lets you offer a more personal, responsive experience, something customers notice.

Meet the author

CallRail
Serving more than 200,000 companies worldwide, CallRail is the AI-powered lead intelligence platform that makes it easy for businesses of all sizes to market with confidence.