Article
How two brothers built a marketing agency for 100 million dollar companies using CallRailʼs Call Tracking API
Discover how CallRail enables All Points Digital to:
- Tag, track, and understand everything about an incoming lead based on a simple phone number
- Transform sales and marketing reporting with the help of the CallRail API
- Record lifetime value for every customer based on which campaign they originated from
Read the case study to learn how they're growing $100M companies with these custom-build integrations
In this article, you'll learn:
- Optimizing ad spend for clients with advanced attribution and analytics
- Leveraging number swapping to monitor direct lead sources across hundreds of campaigns
- Connecting customer lifetime value directly to ad spend with CallRail's API
