Maritza Henriquez

Article
Better attribution reporting with Marketo and CallRail integration

Here’s how CallRail can augment your instance of Marketo

Guide
How to measure email effectiveness

A common goal that determines success in terms of email marketing are “opens” or “clicks” within the email. Learn about other ways to track ROI from email.

Definition
What is Marketing Automation?

Marketing automation software eliminates the manual work involved in deploying campaigns, segmenting audiences, qualifying leads and passing them to sales.

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