Improve local targeting efforts and drive more revenue
- Presented By: Zack Bedingfield & Anna Niles
- Date: June 21, 2018
- Time: 2:00 pm Eastern
Join Zack Bedingfield (SEM Manager) and Anna Niles (Product Marketing Manager) to learn how to localize your campaigns to target specific audiences.
In this webinar, we’ll review 5 strategies to better target your customers locally to increase conversions and drive revenue.
You’ll learn how to::
- Segment AdWords and Facebook campaigns to granularly target a specific audience based on location
- Use location, combined with behavior targeting to serve ads most relevant to audience with high-buying intent
- Best practices for CallRail’s new feature, Local Swap™ to create a custom experience for clients
- Use RLSA, customer match and other AdWords features to customize a unique ad experience for specific visitors