CallRail raises capital from Sageview Capital and Leaders Fund to accelerate growth initiatives and expand upon industry-leading position.
ATLANTA (September 27, 2017) — CallRail, the top-rated call analytics platform, announced today that it has completed a $75M growth capital financing from Sageview Capital and Leaders Fund. This investment enables CallRail to further accelerate its growth initiatives and expand upon its industry-leading position.
CallRail, founded in 2011 and located in Atlanta, provides call analytics to more than 65,000 companies and marketing agencies in North America. Through attribution and analytics for inbound phone calls, its intuitive software helps data-driven marketers optimize the performance of their advertising campaigns, increase sales effectiveness and improve customer retention.
According to Google, 76 percent of people who conduct a local search on their smartphones visit the business within 24 hours and 28 percent make a purchase. As consumers increasingly rely on their smartphones to make buying decisions, phone calls are becoming even more valuable in digital marketing. CallRail has had an impressive series of releases this year, including several products powered by machine learning and artificial intelligence. First, with the release of CallScore. CallScore automatically classifies the lead quality of a call based on call metadata, transcriptions, and advanced algorithms. Other releases include text message analytics, international numbers, and keyword spotting. This capital will fuel CallRail’s future product growth to continue providing actionable insight into the inbound activity driving business growth for customers.
“We founded CallRail to make powerful and intuitive call analytics available to businesses of every size, and this investment will help us extend our reach globally,” said Andy Powell, CEO and Co-founder of CallRail. “The Sageview and Leaders Fund teams have the shared vision, resources and operational experience to help us accelerate our growth so we can continue to provide our customers with better products and help more customers grow their businesses.”
CallRail has been recognized as one of the 500 fastest-growing private companies in the nation by Inc. magazine in 2016 and 2017 and on Deloitte’s Fast 500 ranking of fastest-growing technology companies. In addition to being ranked the top call tracking Google Analytics solution, CallRail was also named the top overall call tracking software product and the leader in call tracking customer satisfaction by G2 Crowd, the world’s most popular business software review platform, for the second year in a row. It also garnered a 9.25 (out of 10) customer satisfaction rating among small businesses and a 9.24 rating among mid-market companies on G2 Crowd.
“Very few companies establish themselves as leaders in a rapidly expanding market in such a short period of time,” said Stephen DeBacco, Managing Partner at Leaders Fund. “Andy and his team have a maniacal focus on delivering value to their customers and have built a world-class company in the process. We are excited to be helping CallRail create the next global tech company here in Atlanta, and to help strengthen our local technology ecosystem.”
“CallRail is very well positioned as a market leader within the rapidly expanding call analytics category,” said Dean Nelson, Partner at Sageview Capital. “Mobile device proliferation and the growing importance of digital advertising have made call tracking and analytics absolutely essential for businesses of all sizes. CallRail’s ease of implementation, intuitive user interface, and compelling customer ROI make the product a must-have for many thousands of businesses across the world, from local merchants to large multi-national organizations. We look forward to partnering with the CallRail team as they continue to build and deliver innovative solutions to a growing roster of happy customers.”
Sageview partner Dean Nelson and Steve DeBacco from Leaders Fund have both joined the CallRail board of directors.
CallRail provides call tracking and analytics to more than 65,000 companies and marketing agencies globally. CallRail’s intuitive software helps data-driven marketers optimize the performance of their advertising campaigns, increase sales effectiveness, and improve customer retention.
Learn more at www.callrail.com.
About Sageview Capital
Sageview Capital LP is a private investment firm providing growth capital to small and midsized companies in the technology, business services, and financial services sectors. The firm’s investments include 360insights, Alfresco, Avalara, Crimson Hexagon, Demandbase, DMT, GoPro, MetricStream, NAM, Reflexis, United Capital, and Womply, among others. Sageview was founded in 2006 and is led by Ned Gilhuly and Scott Stuart, former partners of Kohlberg Kravis Roberts & Co. (KKR) and Dean Nelson, former head of KKR Capstone. The firm has offices in Greenwich, Connecticut and Palo Alto, California.
For more information, visit www.sageviewcapital.com.
About Leaders Fund
Leaders Fund, Inc. is a venture capital fund that invests in high growth companies taking advantage of the shift to cloud, mobile, and machine learning in the enterprise software sector. Investments include 360 Insights, Flashpoint, Influitive, Top Hat and Zaius. Leaders Fund was founded in 2016 and is led by David Stein, co-founder of Rypple and Workbrain, Steve DeBacco, former COO at Workbrain and CRO of Applied Predictive Technologies, and Gideon Hayden, former Co-founder of Tradyo and Senior Associate at OMERS Ventures. The fund operates from offices in Atlanta and Toronto.
For more information, visit www.leaders-fund.com.
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