Reporting
What is a first time caller?
A first time caller is someone who has never called your business before. Tailoring these conversations is vital for caller experience and repeat customers.
Hands-on with CallRail’s new Bulk Edit tool
The long-awaited bulk edit tool has finally arrived here, and we’ve never been more excited to help you go under the hood with your tracking numbers.
Product update: Make edits to your call tracking more efficiently with Bulk Edit
CallRail has simplified the process of making edits to your call tracking settings with our new "Bulk Edit" update. Easily change tracking numbers, whisper messages, routing, and more in a more efficient way.
What is call metadata?
Call metadata is a general term for different types of data collected about phone calls, including time, duration, caller's phone number, and call recipient's phone number. Call metadata gives marketers helpful information about leads.
Why call data looks different in CallRail, Google Analytics, and Google Ads
Call tracking reports are critical for marketers to prove ROI, but why does the data look different between CallRail, Google Analytics, and Ads?
Meet the Newest Addition to Conversation Intelligence: Introducing Call Highlights
Newest addition to CallRail's Conversation Intelligence suite: Call Highlights. Simplify call analysis and maximize ad spend.
What marketing KPIs should I be tracking?
The best marketing KPIs depend on your business, but some of the best potential KPIs to track include sales revenue and growth & customer acquisition cost.
How to Optimize Your Content With Automation Rules Insights
Automation Rules can help your business determine what content is best at maximizing engagement and bringing in new leads -- here's how.
How to Create a Phone Call Dashboard in Google Analytics or Google Data Studio
Phone call dashboards for Google Analytics and Google Data Studio help you see the call data associated with your marketing campaigns in real-time.
New data: Mobile shopping will dominate Black Friday 2017; CallRail data: Phone calls will dominate as well
New industry data points to increasing power of mobile when it comes to driving holiday sales for Black Friday, Cyber Monday, and beyond.
Meet the New Key Terms Spotted Report
With CallRail's new Key Terms Spotted Report you can identify conversation trends across all of your phone calls and in turn increase ROI.
How CallRail is Simplifying the Call Log Experience
We're always looking for new ways to improve our customer's user experience. CallRail is excited to announce a new, easier interface to our software!
Google Data Studio + CallRail | AMA on Our Beta Integration
CallRail shares why we built it, the timeline for the rollout, and how our Google Data Studio Community Connector integration helps you visualize data.
Top 4 reasons digital marketing agencies love CallRail
Wondering why digital marketing agencies are flocking to CallRail? It's not just the analytics. Take a closer look in the blog.
Total Eclipse of the Calls: Data Behind Call Volume During The Solar Eclipse
Data and infographic behind how the solar eclipse impacted call volume across the nation.
Check Out CallRail’s New Look and Feel
Constantly evolving, we're revamping our interface with the customer in mind. Simple and intuitive, check out CallRail's new look.
Get to Know CallRail’s SMS Analytics
Mobile search is rising and more are open to SMS advertising. Learn how SMS analytics help sales and marketing professionals qualify leads.
Power Up Your Call Transcriptions with Automation Rules
Gain insight into customer search. Have keywords automatically pulled from the call transcriptions of any campaign with Automation Rules.
How Real-Time Analytics are Reshaping Marketing
For data-driven marketers, real-time analytics are increasingly critical to creating value for businesses and clients. Those who stay ahead will benefit.
What is Call Analytics?
Have an enormous edge over your competition by gaining an in-depth insight into caller demographics and behavior with call tracking from CallRail.
CallRail’s Updated Navigation
You may have noticed some changes from your last login, but it's all with you in mind: same great CallRail features, easier to navigate application.
New Updates to Company Summary Emails
Reporting can be a time suck. CallRail's latest update to Company Summary Email notifications is here to help you save time and free up resources.
Introducing CallRail’s new Direct to Google Ads Integration
It's easier than ever to discover which PPC search keywords and campaigns are driving inbound calls with our new Google AdWords call tracking integration.
How to measure ROI with call tracking
Are you missing out on the data that you need to measure your ROI? Without call tracking, you may not see the full your marketing efforts and results.
How to Integrate Inbound Call Tracking and Online Analytics
Start bridging the gap between online and offline conversions, and consolidate your marketing, by integrating inbound call tracking and online analytics.
Introducing CallRail Transcriptions, Powered by Conversation Intelligence
Ready to start gleaning meaningful call insights and increasing your leads from speaker-organized call transcriptions? Contact our sales team to learn more.
Create Custom Call Reports with Filters
The same filter features you love just got better. Start taking advantage of the insights hiding inside your phone call data today!