Better attribution reporting with Marketo and CallRail integration
Here’s how CallRail can augment your instance of Marketo
8 call tracking metrics your agency should be monitoring for clients
Ensure you are tracking these metrics when setting up your call tracking and reporting strategy.
Lars Marketing streamlines client reporting with CallRail call tracking and form tracking
Seattle-based search agency Lars Marketing has leveraged through CallRail call tracking and form tracking to make client reporting more efficient.
How to create a marketing dashboard for executives
Simplify the abundance of data you have from numerous sources through a marketing dashboard. Learn where to start and how, here.
How agencies can prove positive marketing ROI to clients
How do you prove ROI and show clients are getting their money’s worth from their online marketing efforts? Logical Position’s Ryan Garrow explains.
What is customer lifetime value?
Customer Lifetime Value is one of the most important metrics to track for overall business performance. Learn what it is and how to measure it, here.
How to guarantee shareholders understand your ROI
In this guest post from our friends at Edison21, we'll tell you everything you need to know about ROI analysis, and how to prove your worth to shareholders.
An in-depth look at CallRail’s reporting features
CallRail's advanced reporting features make it easier than ever to make sense of your call analytics -- here's how to get started.
How to analyze your data to improve engagement on your website
Improving web engagement takes a lot of work, but with the right mindset and a data-driven approach, it's easier than you think. Here's how to get started.
We built a brand new product: CallRail Form Tracking is here
We're excited to announce CallRail Form Tracking: A new way to put your marketing data to better use, and deliver serious results for your business.
Enjoy seamless access to your call tracking data with our updated mobile app
With our latest update to the CallRail mobile app, it's never been easier or more convenient to access your call tracking data whil you're on the go.
Sagora Senior Living enjoys ‘eye-opening value’ from CallRail CPL reporting
We spoke with the marketing team at Segora Senior Living to learn about how they're making expert use of CallRail's new multi-touch CPL reporting features.
Add clarity to your call tracking with voicemail reporting
We're excited to announce our new voicemail reporting features in CallRail, which will help marketers improve the accuracy of their call tracking data.
How to calculate ROI for campaigns, agency work, and everything in between
We review the top methods for caculating campaign ROI, so you can prove the value of your marketing activities and the effectiveness of your work.
How to make your agency indispensable with data-driven marketing
Data-driven marketing helps your agency show value to clients and prove yourself as a trusted, long-term partner. Here's how analytics can prove your value.
How to help your clients focus on the marketing metrics that really matter
With our crash-course on agency reporting, you can help your agency's clients focus on the marketing metrics that matter most to their bottom line.
Client reporting 101
Watch On-Demand: Join Zack Bedingfield & Jason Tatum, to review reporting tools and tactics to prove the value of marketing efforts with quantified data.
CallRail’s multi-touch CPL report now includes multiple channels, interaction types
With these exciting upgrades to our popular CPL reporting tool, your business can figure out which parts of your marketing are working, and which aren't.
How advanced features like call recording prove agency ROI
With advaned call tracking features like call recording, your agency has everything it needs to show clients just how much ROI you're delivering.
Earn better marketing insights & ROI with the new full-width waveform
With the latest CallRail update, we make it easier than ever to view all of your relevant call data at a glance: Check out our new full-width waveform.
Zapier Integrations: Google Sheets and CallRail
With the CallRail Zapier integration, you can automatically sync your call data into a Google Sheets document. Here's how it can benefit your business.
No more CPL headaches: Seamlessly calculate cost per lead with our new tool
CallRail's new CPL report handles all the attribution math so you can focus on the important stuff: Making the most of your valuable marketing dollars.
10 data presentation tips to prove value to your clients
Data presentation is how you prove your hard work and show value to clients. Let's review some best practices for crafting a killer data presentation.
How to turn vanity metrics into actionable metrics
For agency marketers, it's tempting to place emphasis on vanity metrics that seem impressive, but actually reveal little. Here's how to escape that trap.
Are phone calls really vanishing? Not for businesses
Phone calls are important, but businesses often take them for granted. That's a mistake, because calls are one of the best sources of high-quality leads.
5 CallRail integrations that marketing agencies are using to prove ROI, retain clients, and hone marketing
CallRail integrates with a huge variety of tools and platforms that marketing agencies use every day, bringing call data into the picture in a native way.
Improve bidding strategy with new Call Highlights report
Pull Call Highlights reports out of CallRail to help you target better and market smarter and get a leg up on your competition.