PPC

Agency Expert Q&A: Free Money From Google, And What To Do With It (Ryan Garrow)

CallRail is bringing together hand-selected digital agency leaders and experts to help guide you through the world's current state.

CallRail Updates to Google Ads, GMB, and Google Data Studio Integrations

CallRail and Google work together wonderfully, and we’re always looking for ways we can make our users’ lives easier. Check out our latest updates and improvements to our Google integrations.

How to set up Google Ads for your business

Ready to set up Google Ads for your business but not sure where to start? Use this guide and get started today.

How to set up local search ads on Google Maps

Read on for tips and information that will help you quickly and easily set up ads on Google Maps.

5 Google Ads Concepts You Need to Know for PPC Success

Paracore founder, Adam Arkfield, shares 5 Google Ads concepts PPC marketers need to understand to get the best bang for your buck.

5 Critical Concepts Every Facebook Marketer Needs To Know

Adam Arkfield of Paracore breaks down paid social campaigns for Facebook and how to get the most out of your marketing.

How to Set Up Local Services Ads

Local Service Ads allow service businesses to get their names and numbers in front of potential customers. Learn what businesses are elligible and how to set these ads up.

Staying Connected while Social Distancing: 3 Google My Business Updates You Should Make Today

While Google My Business has some temporary limitations, here are three updates you should consider making immediately to your profile.

Taking care of small businesses: Facebook offers $100 million in cash grants to SMBs

Facebook has pledged $100 million in cash grants and ad credits to SMBs that qualify. Find out if your business is eligible.

Support for SMBs: Google offers $340 million in ad credits to small and midsize businesses

Google is now extending their support to SMBs by offering a $340 million in ad credits to small to medium-sized businesses.

Are Bing Ads worth it?

Find out if Bing Ads are right for your business. Het a look into Bing user demographics, pros and cons compared to Google Ads, and setup tips for Bing Ads.

Spending Smarter: Essential Advertising Adjustments for Uncertain Times

Coronavirus Marketing Strategies: Increase Conversions and Revenue without Increasing Ad Spend

[Webinar] CallRail & SEMPO for SMB Search Marketers

Join us for a webinar with SEMPO and Director of Demand Generation, Mark Sullivan, to learn how search marketers can best retain SMB clients.

How PPC Pros Track AdWords

On Demand Webinar: Learn how to prepare for next year's PPC strategy and different tools to help enhance your results.

Optimize your Facebook Ads with call analytics

Watch On-Demand: Learn proven methods to drive inbound calls from Facebook, how to track the success of your ad campaigns, and how to integrate call analytics to drive more calls, clicks, and customers.

Customer Spotlight: Paracore

Watch On-Demand: Gain valuable insights both into how our users are putting our service to work, as well as the best practices that have helped them deliver superior results for them and their clients.

Integrating Google Ads lead form extensions with CallRail

Learn how to overcome consumer inertia and capture new leads with our Google Ads integration.

Points-based retainers vs. flat-rate pricing for your agency

Discover the differences between the two most popular types of agency pricing to know which type is best for you.

How to set up click-to-call in Google Ads

Here's everything you need to know about click-to-call ads, how to set up click-to-call in Google Ads, and how to know if these ads are right for your business.

GCLID vs UTM: Understanding every click

Gclid vs UTM: Learn the differences between Google's click identifier and Urchin Tracking Modules and when you should use one or the other, or both.

Call campaign tactics: Call-only ads vs call extensions

Which do you use? Learn the differences between call-only ads and call extensions along with steps for setting up your call-only ad campaigns for success.

Retargeting for call-only campaigns: Here’s how it’s done

In this step-by-step guide, we review some best practices for retargeting your call-only ads, and how they can make your campaigns even more effective.

How to write successful call-only ads that earn more prospects

By following these easy steps, you can craft compelling and effective call-only ads and campaigns that earn more leads, more customers, and more revenue.

Titan PPC helps clients dig deeper into their data with call tracking

In this PPC case study, we explore how the agency Titan PPC uses call tracking to prove the ROI of their marketing efforts for clients.

Google Ads switches to account-level call reporting: Is it right for your business?

A recent update to Google Call Reporting could make it more difficult to accurately measure conversions. Here's how advanced call tracking can fill the gap.

How much should you spend on PPC? PPC budget calculator & tips for setting a budget

PPC budgeting can be a difficult task for any marketer. We've broken down how to make the best possible use of your valuable PPC dollars. (Calculator included.)

Google Analytics & Google Ads

Watch On-Demand: Are you ready to take CallRail to the next level? Make sure you’re getting the most out of our integrations with Google Ads and Analytics.