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Call Tracking

Know what makes your phone ring and smartly route inbound calls.

Analytics Add-Ons

Form Tracking

Learn which ads, campaigns, or keywords inspire form submissions.

Conversation Intelligence

Automatically transcribe and analyze calls using the power of AI.

Communications Add-On

Lead Center

Call, text, chat, and manage your conversations from one unified inbox.

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Agencies

Know which tactics deliver your clients' best calls and form submissions.

Real Estate

Close more qualified buyers and renters with better marketing and communications.

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Gain the insights you need to maintain the health of your marketing campaigns.

Legal Services

Stay competitive by making the most of your marketing dollars.

Home Services

Tighten up response times — and never miss another opportunity.

Automotive

Accelerate the ads, keywords, and campaigns that drive buyers to your showroom.

Financial Services

Know what inspired your best customers to act then attract more like them.

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Marketing

Women In Tech: Ni Ha, UX Designer

CallRail's UX Designer, Ni Ha, shares her personal story of what led her from majoring in mathematics to a fulfilling career in graphic design.

Interview
by Kate McGaughey
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Local SEO DNI Impact Study

CallRail is looking for a multi-location business' participation in a professional study of keyword-level tracking's with DNI impact on Local SEO.

Research
by Mark Sullivan
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OEO Saves More Than $100,000 on Ad Spend by Switching to CallRail

With CallRail, OEO was able to view which sources were not only producing leads, but quality leads, enabling them to invest in the most effective channels.

Case Study
by Erica Hawkins
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Home Service Providers: Marketing Best Practices for Web and Beyond

97% of consumers research online to find home services providers in their area before they make a purchase. Know what searches make your phone ring.

Tips
by Michael Saba
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altLINE Banking Increases Conversions by 108% with CallRail

With CallRail and its advanced tracking, know which campaigns are performing the best and where to invest your ad dollars.

Case Study
by Erica Hawkins
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What is Click-to-Call?

Click-to-call refers to an Google Ads' ad type that when clicked, calls the business as opposed to linking to their website. These ads can only show on mobile.

Definition
by Zack Bedingfield
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Building with CallRail: Habitat for Humanity Volunteer Day

Giving can be the greatest gift. CallRail joins Habitat for Humanity for the finishing touches of the build to see what community really means.

Culture
by Carolyn Lyden
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4 Actionable Direct Mail Marketing Tips that Actually Make a Bottom-Line Difference

Discover how you can optimize your direct mail marketing campaign for success with these 4 essential tips from CallRail.

Tips
by Nancy Lim
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CallRail Quarterly Product Update: What’s New in 2017

It can be hard to keep up with all of CallRail's new features and updates. That's why we're introducing quarterly updates to show you what we've been up to.

Product
by Madelyn Wing, Head of Partnerships, CallRail
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What are Google Ads Call-Only Ads?

Google Ads call-only ads are ads that can only appear on mobile and when clicked, call the number specified.

Definition
by Zack Bedingfield
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Women In Tech: Crystal Thornton, QA Engineer

Different story, same results: Women Thriving in Tech. Discover QA Engineer, Crystal Thornton's journey from technical writing to her role here.

Interview
by Kate McGaughey
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What is Native Advertising?

Native advertising is sponsored content that appears to be part of a publication’s regular, unsponsored content such as articles, blogs, reviews, and news.

Definition
by Carolyn Lyden
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CallRail Trade Shows & Events | April & May

Here's what we're up to and where we're going! From Heroconf and Marketing United to SEJ Summit and Digital Summit, join us for this spring's top events.

Sponsored Event
by Kate McGaughey
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Team CallRail Recap: Human-Centric Design and Taking UX Care at SXSW

SXSW 2017 emphasizes more time on design strategy, cross-team collaboration, and broadening our skillsets.  Here are CallRail's take aways.

Company
by Kara Kelly
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Digital Agency Geek Powered Studios Saves $1,000 a Month by Switching to CallRail

After viewing CallRail’s feature set and learning about their pricing plans, Geek Powered Studios decided to move in our direction.

Case Study
by Erica Hawkins
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Team CallRail Recap: Vision, Caring, and Culture at SXSW

Find your team’s vision; rally the team behind it; care for people. Team CallRail recaps its experience at SXSW conference.

Company
by Bryan Elder
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CallRail Ranked #23 Top Workplace by Atlanta Journal Constitution

We’re excited to share that we have been named one of the Atlanta Journal Constitution’s Top Workplaces for 2017! Discover what makes people excited to work here.

Awards
by Nancy Lim
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8 Strategies to Increase Email Conversions

Email marketing remains one of the most effective methods for nurturing leads and driving conversions. Here's 8 ways to increase your email conversions.

Tips
by Janaye McGrew
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Manage All of Your Inbound Leads with Form Tracking from CallRail

Whether you’re using CallRail to track these leads at the campaign or keyword level, you understand where these leads are coming from and how to optimize your marketing to deliver those high-converting callers.

Product
by Madelyn Wing, Head of Partnerships, CallRail
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Team CallRail Recap: AI & Data Science at SXSW

AI will continue to be a part of our lives, personally and professionally. In this series of three posts, the CallRail Product Team discusses AI's future.

Product
by Adam Hofman
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Google to Change Exact Match Keywords Once Again

Google has announce a change to exact match and close variant keywords. Here's what you need to know and how you should prepare.

Industry
by Zack Bedingfield
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Spotlight Interview: Jason Tatum, Product Owner

We're always excited to share stories of the amazing group of diverse, intelligent, driven individuals that make up Team CallRail. Discover what brought Product Owner, Jason Tatum, to CallRail.

Interview
by Kate McGaughey
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Google Algo and Ads Changes to Watch in 2017

Google owns search. Here are six significant algorithm & Google Ads changes they've made recently that will affect data-driven marketers everywhere in 2017.

Industry
by Mark Sullivan
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What is a Google Forwarding Number?

Looking to add a Google Forwarding number for your business? Implementing a dynamic number insertion becomes a much simpler process with CallRail.

Definition
by Zack Bedingfield
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CallRail is going to SMX West 2017

Team CallRail is headed west! This SEO and SEM focused event will offer solo talks, panels, bootcamps, and high-level sessions for experienced marketers.

Sponsored Event
by Kate McGaughey
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What drives auto buyers?

Do you know what drives traffic to your dealership? CallRail's got you covered. With call tracking, you can know which campaigns are making your phone ring.

Guide
by Erica Hawkins
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Conversion Tracking for Click-to-Text Ads

With CallRail’s new Text Conversations, see which marketing campaigns are driving SMS conversations, view full caller ID data, and gain valuable insights.

Product
by Madelyn Wing, Head of Partnerships, CallRail
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