Marketing

Pros and cons of the top 9 marketing channels for small businesses

In this infographic, you’ll learn the pros and cons of each channel so you can know which ones are best for reaching your audience.

Infographic

Pros and cons of the top 7 marketing channels for law firms

In this infographic, you’ll learn the pros and cons of each channel so you can know which ones are best for reaching new clients.

Infographic

CallRail receives 2021 APPEALIE Overall SaaS and Customer Success Awards

APPEALIE recognizes SaaS applications that delight customers. This year, CallRail is honored to receive not one, but two APPEALIE SaaS Awards.

Awards
by Kate McGaughey

Product
by Laura Lawrie, Product Manager, CallRail

CallRail Announces New Integration with Google Ads Providing Real-Time Call Attribution Data

CallRail's latest integration with Google Ads ensures marketers have seamless access to reliable, real-time call analytics to optimize their marketing efficacy.

Testimonial
by Brianna Weaver

Customer Spotlight: Access Professional Systems gains new customer perspective with CallRail

CallRail has helped Access Professional Systems become a better strategic partner. Watch their story to see how.

Greater insight, greater results: How better data helped one agency boost client ROI

Marketing agency Einstein Industries uses CallRail tools like Call Tracking and Form Tracking to make data-informed decisions for clients.

Case Study

Tip Sheet: 7 ways to build a lead management strategy

Make sure potential customers aren't slipping through the cracks. Enter your lead management strategy — the system to attract, monitor, and engage leads.

Tips

Google LSAs best practices for home service businesses

Nick Paul, Director of Advertising at Nifty Marketing shares best practices for how Google LSAs help home service business clients get the most out of their marketing investment with CallRail.

Tips
by Nick Paul

5 surprising legal marketing statistics, and what they mean for your law firm

Better orient your legal marketing strategy to confidently generate and retain more clients with these five legal marketing statistics.

Guide
by Susannah Magers

Guide: Is my law firm's marketing working?

Do you know which campaigns are helping your law firm grow, and which are falling flat? Read this guide to help you become a more effective marketer.

Guide: Is my marketing working?

Do you know which activities are driving leads & phone calls, and which are falling flat? Use this guide to help you become a more effective marketer.

Is My Marketing Working?

Learn how to become a more effective marketer by answering, how do you make better decisions about where to spend your marketing dollars?

More wins for CallRail: G2 Fall 2021 Placements

CallRail just keeps improving and hitting new achievements, thanks to our customers. Check out our new strides in the G2 Fall 2021 Report.

News
by Ozi Opurum

Missed Opportunities: Rethinking Call Tracking for Google Ads & SEO

In this webinar, we'll discuss how call tracking can help you reduce wasted spend, identify new opportunities, and identify gaps in your processes.

Inside track: quarterly product update [Q4]

Join CallRail's product team for an in-depth look at the latest product enhancement and integrations with the tools you love.

5 home service business trends that are shaping the industry

Despite the challenges experienced at the start of the pandemic, the home services industry is growing fast. Here are the top trends of 2021.

Guide
by Rob Wade

Get better call insights and boost your marketing with automation

Learn how Conversation Intelligence AI can transform call data into unparalleled insights about your target audience and the buying journey.

How to set your agency apart in 2021 and beyond

Learn how to set your agency apart in 2021 and beyond with this infographic.

Tips
by Ryann Hogan, Demand Generation Marketing Manager, CallRail

4 ways CallRail levels up your financial services marketing

Learn how call tracking, conversation intelligence, and form tracking take your marketing efforts for financial services to the next tier.

Product
by Carly Cornforth

New feature roundup - September 2021 edition

We've made updates to our core products — Call Tracking and Lead Center — so that you can get even more out of the tools you love. Take a look at what's new at CallRail this month.

6 ways to conduct healthcare marketing research without sacrificing patient security

How can you conduct patient marketing research while remaining HIPPA compliant? Read the blog to find out how.

Guide
by Ozi Opurum

Why every marketing agency needs Call Tracking and Form Tracking

Agencies are powering up Call Tracking with Form Tracking to drive and prove ROI for their clients. Click through to learn the five ways how.

Guide
by Carly Cornforth

Call Tracking 101

Join CallRail's product team as we discuss how call tracking brings complete visibility to the marketing strategies that make your phones ring.

The hidden costs of cheap call tracking tools

Is a cheap call tracking solution really going to help your business? Find out the hidden costs of cheap call tracking tools.

Guide
by Rob Wade

Guide
by Ryann Hogan, Demand Generation Marketing Manager, CallRail

How to supercharge the return on investment of your senior living marketing

Understanding your cost per lead and your ROI can come in handy when fine-tuning your marketing performance. We cover that and more in the blog.

What small businesses need from marketing agencies today

After a year of hardship and heartbreak, today’s business owners are ready to bounce back. What does that mean for marketing agencies?