Marketing

Google Ads update to phone numbers in ads that show a business location

Here's everything you need to know about Google Ads latest update. Find out who it affects, what it does, and why Google made the change.

What is Dynamic Number Insertion?

Know where your call is coming from. With Dynamic number insertion, you can insert a unique phone number to each online source to know who called from where.

Your 2017 Marketing Strategy Forecast

The more things change the more they stay the same. Follow these tips to maintain a clear path through your marketing strategies for 2017.

Infographic: What You Can Learn From Phone Calls

Calls are 10x’s more likely to convert than their form fill counterparts. Fully understand what drives calls to your business!

Conversation Intelligence for Inbound Marketing Campaigns

CallRail’s conversation analytics takes the guesswork out of qualifying leads so you can understand a call's quality without even listening to a recording.

Quick start to SEO KPIs and tracking tools

SEO is a large part of your website marketing, but how do you track it? Learn what KPIs, tools, and metrics you should be using to analyze SEO performance.

Marketing Your Practice: Call Analytics for Healthcare Marketers

With CallRail, you'll understand what drives calls to your practice and gain deeper insight into our HIPAA compliant call recording.

How to Track Website Call Conversions

There are numerous different tactics for tracking website call conversions, but the important part is to be sure you are tracking them all. Learn more here.

How To Score More Phone Leads With A PPC Call Tracking Plan

We know how crucial it is to increase call volume and phone leads. Here are some useful PPC call tracking ideas to help you find more qualified leads.

How to get the most out of automotive PPC

Automotive PPC can be tough, but with proper call and keyword-level tracking, great ads, and the right focus, it gets easier.

A Guide to Quicker Phone Number Porting

Porting your phone number can be pretty stressful, but it doesn't have to be. Find out what you can do to make the transition seamless and fast.

View Which Keywords Drive Calls from Mobile Search

By 2018, mobile search is projected to generate 73 billion calls to businesses. Which keywords will be driving your calls?

HubSpot’s Inbound 2016 Recap

Highlights from HubSpot's 2016 INBOUND marketing conference.

Phone number ownership and the $800 porting fee

Don't get trapped by your call tracking provider. At CallRail, we believe your phone number should belong to you and go with you free of charge.

Drive More Calls with Google Ads Call Extensions

65% of search is done from mobile. It's time to take advantage of call extensions in Google Ads and call reporting.

Integrating CallRail with HubSpot for Focused Ad Spend

Ready to start focusing your ad spend on what's actually converting and proving and improving your marketing ROI? Learn more about our HubSpot integration.

5 Essential Inbound Marketing Strategies

More and more marketers are using inbound marketing every year, but what are the best strategies to make that happen?

How to Analyze Your Landing Page Success

Analyzing the success of a landing page and using insights to continually optimize will help make your landing page more effective and increase conversion rates.

Four Easy Ways to Implement Call Conversion Tracking Techniques

Call tracking shows you the full impact of your marketing campaigns and these conversion strategies make that process effective.

Three Ways To Win at HubSpot’s Inbound

It's that time of year again! As CallRail prepares for HubSpot's Inbound, here are 3 ways the Boston based conference will set you up for success.

How to Track Calls from Ads

Are you capturing all the data necessary? Call tracking fills that blindspot and provides the insights that you need to increase your bottom line.

Four Marketing Tracking Methods to Improve Your Campaigns

Your goals will dictate what metrics are important to your team and therefore, will drive the marketing tracking software you will use.

Get More From Your Call Data with Conversation Intelligence

Deciphering the value of your inbound calls is never easy. With CallRail's Conversion Intelligence, you can see exactly which calls are driving revenue.

The 5 Best Call Tracking Tools for Marketers

Learn what call tracking tools can optimize and improve your marketing campaigns.

LocalU Advanced: Local SEO’s Most Hands-On Conference

We’re joining other leading experts in the local search game to share in the hottest marketing strategies and trends at LocalU Advanced.

Increase Your Calls Through Facebook and Google Ads

Learn how to drive more calls to your business and more conversions.

CallRail CEO Ranked Top Five By TiE Atlanta For Second Consecutive Year

CallRail's CEO, Andy Powell, took home 4th spot on the elite list of Atlanta’s Top Entrepreneurs. Honored by his recognition, Andy thanks the CallRail team.