Marketing

What is Native Advertising?

Native advertising is sponsored content that appears to be part of a publication’s regular, unsponsored content such as articles, blogs, reviews, and news.

CallRail Trade Shows & Events | April & May

Here's what we're up to and where we're going! From Heroconf and Marketing United to SEJ Summit and Digital Summit, join us for this spring's top events.

Team CallRail Recap: Human-Centric Design and Taking UX Care at SXSW

SXSW 2017 emphasizes more time on design strategy, cross-team collaboration, and broadening our skillsets.  Here are CallRail's take aways.

Digital Agency Geek Powered Studios Saves $1,000 a Month by Switching to CallRail

After viewing CallRail’s feature set and learning about their pricing plans, Geek Powered Studios decided to move in our direction.

Team CallRail Recap: Vision, Caring, and Culture at SXSW

Find your team’s vision; rally the team behind it; care for people. Team CallRail recaps its experience at SXSW conference.

CallRail Ranked #23 Top Workplace by Atlanta Journal Constitution

We’re excited to share that we have been named one of the Atlanta Journal Constitution’s Top Workplaces for 2017! Discover what makes people excited to work here.

8 Strategies to Increase Email Conversions

Email marketing remains one of the most effective methods for nurturing leads and driving conversions. Here's 8 ways to increase your email conversions.

Manage All of Your Inbound Leads with Form Tracking from CallRail

Whether you’re using CallRail to track these leads at the campaign or keyword level, you understand where these leads are coming from and how to optimize your marketing to deliver those high-converting callers.

Team CallRail Recap: AI & Data Science at SXSW

AI will continue to be a part of our lives, personally and professionally. In this series of three posts, the CallRail Product Team discusses AI's future.

Google to Change Exact Match Keywords Once Again

Google has announce a change to exact match and close variant keywords. Here's what you need to know and how you should prepare.

Spotlight Interview: Jason Tatum, Product Owner

We're always excited to share stories of the amazing group of diverse, intelligent, driven individuals that make up Team CallRail. Discover what brought Product Owner, Jason Tatum, to CallRail.

Google Algo and Ads Changes to Watch in 2017

Google owns search. Here are six significant algorithm & Google Ads changes they've made recently that will affect data-driven marketers everywhere in 2017.

What is a Google Forwarding Number?

Looking to add a Google Forwarding number for your business? Implementing a dynamic number insertion becomes a much simpler process with CallRail.

CallRail is going to SMX West 2017

Team CallRail is headed west! This SEO and SEM focused event will offer solo talks, panels, bootcamps, and high-level sessions for experienced marketers.

What Drives Auto Buyers?

Do you know what drives traffic to your dealership? CallRail's got you covered. With call tracking, you can know which campaigns are making your phone ring.

Conversion Tracking for Click-to-Text Ads

With CallRail’s new Text Conversations, see which marketing campaigns are driving SMS conversations, view full caller ID data, and gain valuable insights.

#WeAreCallRail

At CallRail, we believe what defines a company transcends material success. Beyond profit margins and innovation, our CEO, Andy Powell, shares his beliefs.

Xplornet Raises an Estimated $2.3 Million in Customer Lifetime Value with CallRail

By implementing CallRail, Xplornet was able to see that organic search traffic was driving the most phone calls at three times the rate of direct traffic. Discover which campaigns are most effective with call tracking.

Can Click-to-Text Increase Your Conversions?

According to Pew Research, more than 80% of American adults text. it's time to take advantage of SMS texting for increased client sales.

Automotive agency increases client retention and sales with CallRail

Implementing CallRail call tracking has enabled Paxton Automotive to fill gaps in call data and increase customer retention and sales. Find out how.

Streamline Your Marketing: A Guide to Saving Time with Call Tracking

Time is money. Save both with CallRail. Here are a few examples of how call tracking can transform your marketing for quicker proven results. 

CallRail is going to LSA 2017

Team CallRail will be attending LSA 2017! We'll be presenting offline attribution tactics and techniques to help your campaigns thrive. Be sure to stop by!

Optimize Ad Spend with Integrated Call Data and Marin Software

With CallRail's Marin integration, you can now enhance the effectiveness of Marin’s intelligence bidding with call data and optimize your ad spend.

CallRail is going to MozCon Local 2017

We're going to MozCon! Passionate about local search and optimization, we're sharing a live demo and what led CallRail to be the #1 call tracking software.

What is a main line tracking number?

Could this enhanced business line transform your inbound marketing? Learn if this unique type of business phone number is right for you.

CallRail is Sponsoring MarketingProfs’ Virtual Conference

We've always been strong proponents for the importance of call tracking for content marketing. Join us for MarketingProf's Virtual Conference.

CallRail is Going to Contact.io 2017

Calls are the call to action. Team CallRail will be joining marketers, entrepreneurs, and technology leaders for the call marketing conference, Contact.io