Call Tracking

Know what makes your phone ring and smartly route inbound calls.

Analytics Add-Ons

Form Tracking

Learn which ads, campaigns, or keywords inspire form submissions.

Conversation Intelligence

Automatically transcribe and analyze calls using the power of AI.

Communications Add-On

Lead Center

Call, text, chat, and manage your conversations from one unified inbox.

Pricing
Industries
Agencies

Know which tactics deliver your clients' best calls and form submissions.

Real Estate

Close more qualified buyers and renters with better marketing and communications.

Healthcare

Gain the insights you need to maintain the health of your marketing campaigns.

Legal Services

Stay competitive by making the most of your marketing dollars.

Home Services

Tighten up response times — and never miss another opportunity.

Automotive

Accelerate the ads, keywords, and campaigns that drive buyers to your showroom.

Financial Services

Know what inspired your best customers to act then attract more like them.

Resources
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Content Hub

Market smarter by keeping up with emerging trends, tips, and tools.

Integrations

Deliver automated insights by connecting CallRail to platforms you already use.

Partnerships

Learn about our affiliate, marketing agency, and technology partnerships.

(888) 907-4718 Support
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Marketing

What is multi-touch attribution?

Multi-touch attribution refers to the process of tracking and assigning fractional credit to multiple touchpoints along the path to a conversion.

Guide
by Mark Sullivan
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7 agency best practices to boost your marketing and earn more clients

Agency marketing can be tricky -- let's review some tips and tricks from the best agency marketers to help you establish your own best practices.

Tips
by Karissa Austin
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How to develop a visual strategy for social media

Developing and executing a visual strategy is one of the most important parts of marketing your brand -- here are some easy tips for getting started.

Guide
by Amber Guidry
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Understanding the pros and cons of multichannel marketing

Multichannel marketing can be tricky -- is it right for your business? Find out more in our expert primer on the pros and cons of multichannel marketing.

Tips
by Karissa Austin
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How to build an agency marketing tech stack (and what mistakes to avoid)

Building the best marketing tech stack for your agency is a lot of work, but our helpful guide will explain everything you need to know.

Guide
by Karissa Austin
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AI is making calls more important than ever for SMBs: Here’s how to not get left behind

Advancements in AI have made SMB call tracking more important than ever before. Here's how AI and machine learning have made calls critical to SMBs.

Tips
by Karissa Austin
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The do’s and don’ts of small business marketing

Marketing is never one size fits all, but these do’s and don’ts will help you keep your small business moving in the right direction.

Tips
by Karissa Austin
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Are calls the top conversion point for your SMB? They are for these 6 marketers

Calls are a critical channel, but don't just take our word for it: Our top SMB case study testimonials let our users explain in their own words.

Case Study
by Michael Saba
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News You Can Use: Amazon’s split decision, new EU tech tax, FCC takes aim at ‘robocalls’

Here on the CallRail blog, we review the latest tech and marketing news, and provide analysis about what it all will mean for your business.

Industry
by Michael Saba
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How Automation Rules can help your business save time and earn more leads

CallRail's Automation Rules feature can save your business time and bring in more leads. Let's explore how to get the most from Automation Rules!

Tips
by Robert Martin
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The CallRail-Wix integration: Easy attribution for all your sites

With CallRail's new Wix integration, you can put dynamic call tracking to work on your Wix landing page -- no coding necessary.

Product
by Madelyn Wing, Head of Partnerships, CallRail
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Automotive marketing best practices for boosting sales and revenue

By following these industry best practices for automotive marketing, your dealership will boost sales, increase revenue, and drive new leads.

Tips
by Michael Saba
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News You Can Use: Facebook and Google data breaches, Apple plans original programming

It's News You Can Use! We review the latest marketing and technology news, and explain what it all might mean for your business.

Industry
by Michael Saba
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Greatly reduce time spent on call analysis with Transcription Search

With our new Transcription Search feature, you can use our advanced automation features to greatly reduce the amount of time you'll spend analyzing calls.

Product
by Anna Charity
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What is internal linking?

We review some of the best practices around internal linking, and explain how this SEO strategy can ensure your site is always at the top of the results.

Definition
by Melissa Garner
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Advertising with CallRail’s Microsoft Ads integration

With CallRail’s Microsoft Ads integration, marketers can view offline conversion data alongside Bing Ads click data for a comprehensive view of paid campaigns.

Product
by Anna Charity
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How empathy can improve your marketing strategy

Empathy doesn't just help you see things from the customer's perspective -- it's also great for business. Here's how empathy can improve your next campaign.

Guide
by Karissa Austin
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AMP up your call tracking with Accelerated Mobile Pages

We are proud to announce the new CallRail AMP integration, which will help marketers achieve a truly complete view of mobile attribution.

Product
by Brittney Sovik
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8 common client problems facing agencies, and how to fix them

In this guest post by Joe Kindness of AgencyAnalytics, we review the most common reasons why client churn happens for agenices, and how to prevent them.

Tips
by Joe Kindness
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How to track a phone call?

Learn how to track a call, including how call tracking works, how to set it up, and how it can benefit your business and customers.

Guide
by Erica Hawkins
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Why clients break up with their agencies

Client retention is one of the trickiest problems an agency can face. Here's why agency-client breakups happen, and what you can do about it.

Tips
by Dedra Mitchell
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Health to wealth, and back again: How to boost your healthcare marketing

While healthcare advertises like other industries, they have legal and ethical considerations to be aware. Here's how to boost your marketing efforts.

Guide
by Michael Saba
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Connecting Raven Tools and CallRail

With the Raven Tools-CallRail integration, you can use call tracking data to supercharge your SEO marketing. Here's how to get the most from both platforms.

Product
by Melissa Garner
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How to cut your Cost Per Lead with Google Ads

By fine-tuning how you use Google Ads, you can reduce CPL and earn better, more qualified leads. Peter Gillon from Logical Position explains how.

Guide
by Ryan Garrow
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News You Can Use: 5G push continues, Bitcoin crackdown coming

Join us for some tech news analysis, where we break down the latest headlines in marketing and technology and explore what it all mean for your business.

Industry
by Michael Saba
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5 simple ways agencies can convince their clients to increase ad spend

Convincing your clients to increase their ad spend is a tough conversation to have if you work at an SEM agency. Here are some ways to make it easier.

Tips
by Sean Thomas Martin
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CAC and CPL 101: Why these metrics matter to agency clients

CAC and CPL are two critical metrics in agency marketing. We break down the difference, and show you how to put these analytics to work for your clients.

Tips
by Dedra Mitchell
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