Marketing Strategies

Why Coca-Cola is Replacing Voicemail

Learn more about a well known company, Coca Cola’s, huge decision to cut the use of traditional voicemail and switch to business text messaging.

Three Ways to Incorporate Call Tracking Phone Numbers into Your Marketing Strategy

Incorporate call tracking numbers into your marketing campaigns.

The Ultimate CallRail SOW Template for Marketing Agencies

Use this template to help create a clear and concise statement of work for your clients.

Harness the Power of Call Intelligence Software

Save time and view detailed conversation analytics using CallRail's Call Intelligence software. Quickly view call stats and determine lead quality.

5 Tips for Successfully Using a Tracking Phone Number

Check out our 5 tips for successfully using a tracking phone number, and receive optimal data from day one of your call tracking experience.

[Webinar] Using HubSpot Inbound Marketing Software with Call Tracking

In this webinar, we'll show you how to streamline your inbound marketing process and gain more insight into your campaign through our HubSpot integration.

Using HubSpot Inbound Marketing Software with Call Tracking

In this webinar, we'll show you how to streamline your inbound marketing process and campaigns with call tracking and HubSpot integration.

[Webinar] Call Tracking for Franchises & Multi-Location Businesses

In this week's webinar, Director of Demand Generation, Mark Sullivan discusses the best way to implement call tracking for multi-location and franchises.

3 Actionable Strategies to Improve Your Marketing Approach

Touching on CallRail's latest webinar, we've come back to answer all the questions that we weren't able to get to during the chat.

Evaluating and Choosing The Right Call Analytics Vendor

In this webinar 'Choosing a Call Tracking Vendor' we discuss research and evaluation methods that come in handy when choosing the right analytics vendor.

Call Tracking 101 for Medical Practices

[Webinar On-Demand]: Learn how to use call tracking to ensure that you acquire new patients the first time that they call.

[Webinar] Track, Qualify & Convert Your Leads: Using Call and SMS Data

In this webinar, join Mark Sullivan as he discusses the evolution of marketing technology and the ease of customers reaching your business by phone.

Building Call Tracking Integrations Without Code

Watch On-Demand: Join us to learn about building call tracking integrations quickly without a developer, complicated API’s, or time-intensive setups.

Grow your agency with call tracking

Learn from an agency-focused webinar designed to help you dial in to how you can grow your agency with call tracking and specifically with CallRail.

How to Improve Analytics for Multi-Location Businesses

Uncover common mistakes and learn best practices for multi-location analytics

How to generate more marketing qualified leads

Looking to cast a wider net to capture more marketing qualified leads? Start with these tactics and tips to begin generating more MQLs for your business.

Best industries for SMS marketing (+ examples)

Just about any consumer-focused industry can use SMS marketing to expand its reach, turn leads into customers, and keep those customers coming back for repeat business.

Next-level tips for tracking leads from offline sources

Tracking offline call conversions is vital to prove the effort and results of your offline marketing efforts. Understand which campaigns drive your calls.

How to qualify marketing leads

Businesses live or die by the quality of their leads. Here's how to make qualify your leads.

Mockingbird shares their marketing journey with CallRail

From the mouths of our Agency Partners, hear how CallRail has made the difference in their marketing and reporting efforts.

How to use Google Tag Manager to track calls

Learn how to set up Google Tag Manager to track phone calls and how to set up phone call goals in Google Analytics with our step by step guide.

15 marketing agency directories that will generate leads for you

Learn why marketing agency directories can be an effective lead gen source for your organization.

The top 5 form builders and how to choose the right one for you

Finding a form builder that meets your unique needs can be tricky. Here are the top 5 form builders out there, plus tips to make you decision easier.

How agencies can manage client expectations

Set, manage, and improve your client expectations from day one at your marketing agency.

9 tips for creating a marketing agency scope of work + [Free Templates]

Keep both your team and client on the same page about the work promised when starting a new project. Take from these 9 tips when creating your next SOW.

Three codes and the truth: Install CallRail JavaScript with Google Tag Manager

Learn what Google Tag Manager is, how to set it up, and what you can do with the visitor data that you gain from this handy tracking snippet.

7 questions a healthcare provider should ask before hiring a marketing agency

In this step-by-step guide for agencies from the experts at Cardinal Digital Marketing, we review the ins-and-outs of healthcare marketing.