Marketing Strategies

#CallRailChat AMA: Strategic Marketing in a Recession

Marketing experts Elise Connors of Anvil Analytics and Ryan Steinolfson of Accelerate Marketing joined #CallRailChat to discuss strategic pivoting during a recession.

Buddy check: Identifying revenue-driving partners (a Camp CallRail Workshop)

Partners enhance offerings, increase reach, and drive revenue. Seeking inspiration? Watch as our real-life partners will share real-world success stories.

Arts and crafts: Crafting data-driven campaign strategies (a Camp CallRail Workshop)

Find out how to take advantage of all your advertising data in our third Camp CallRail workshop.

CallRail Agency Summit 2019

CallRail's Agency Summit is tailor-fit for data-driven marketing agencies focused on proving ROI, retaining clients, and improving new client acquisition.

How to create a customer journey map

Creating a customer journey map will help you better understand your customers and their behavior throughout the buyer's journey.

Agency Expert Q&A: How Agencies Can Build Additional Revenue Streams (Alex Glenn)

CallRail is bringing together hand-selected digital agency leaders and experts to help guide you through the world's current state.

Agency Expert Q&A: Helping Brick-and-Mortar Businesses Temporarily Pivot To E-Commerce

CallRail is bringing together hand-selected digital agency leaders and experts to help guide you through the world's current state.

Your guide to effective offline marketing ideas

In today’s digital world, offline marketing is often overlooked. Here are some ideas for effective offline marketing.

How to Land a Story About Your SMB in the Local News

As an SMB leader, it’s important to engage with the local media to promote the products and services you’ve created. Find out how to get your business' story covered.

How Call Tracking Helped Think Profits Learn More About Their Clients’ Needs

Learn how call tracking helps Think Profits understand their target audience even better through call recordings, keyword-level tracking, and more.

What Is Predictive Analytics?

Predictive analytics takes the data you have and uses it to make insights about the future. Discover the benefits of using predictive analysis and how to get the most out of it.

Create smarter Custom Forms with field logic

CallRail’s Custom Forms just got a whole lot smarter. With field logic, you can customize and improve your user experience when filling out forms while increasing your form's conversions.

Conversation Intelligence: 5 ways sales and marketing professionals are using AI to clear the path to purchase

Powered by AI, conversation intelligence transforms call data into insights that boost sales performance and conversions.

What Is Partner Marketing?

Partner marketing is a collaboration in which two brands work together to promote one another’s products or services. Learn the types of opportunities and benefits that come along with it.

Digital Marketing Boot Camp [Virtual Event]

Watch on-demand CallRail's Digital Marketing Boot Camp and start creating a holistic digital marketing strategy for your business with a full day’s worth of knowledge.

3 reasons call tracking is critical for local service businesses ready to grow

Data tells us that 60% of customers still prefer to contact a business by phone. So, with all those important calls, how do you measure success and grow your business?

Optimizing Your Inbound Lead Generation Strategy

Watch on-demand: Webistry's Jonathan Naccache shares how to optimize all of your inbound marketing campaigns.

The Digital Marketing Landscape for SMBs

Bill Hauser of SMB Team, shows us the lay of the digital marketing land and how to create a thriving business that can weather any terrain.

Q&A: How CallRail delivers “the most complete picture” of marketing efforts

Co-founder, Kevin Mann, shares some of CallRail’s secrets, revealing how the platform has helped customers achieve their business & marketing goals. Here are some of the highlights.

Get the most out of CallRail in a changing business landscape

As the business landscape changes, here are some new ways to consider using your CallRail account to communicate with your customers in times of change or uncertainty.

How to develop a lead nurturing program from scratch

These five steps will help get your lead nurturing efforts off the ground and strengthen the campaigns you are already running.

Will Google Chrome’s Privacy Updates Affect CallRail?

While Google’s initiative may seem like it will severely limit the crucial data you receive on your leads, we’re happy to verify that that’s very far from the truth.

Supporting your business, your health and your people

We’ve compiled a list of tactics to help SMBs adapt to operating their businesses and strengthening client relationships in this new normal.

Get more out of your phone calls with Conversation Intelligence

With Conversation Intelligence, you can determine exactly what was said during your phone conversations without ever having to listen to the call.

Minding the business with CallRail

As you join us in serving your customers the best way possible through uncertain times, we’ve collected some tips we find most helpful in delivering exceptional customer experiences.

How Form Tracking and Call Tracking work together

Learn how form tracking and call tracking work hand in hand and how to get the most out of both product offerings.

7 lead nurturing best practices

The typical business loses 80% of its leads during the customer journey. Use these best practices to nurture your leads, rather than losing them.