Call Tracking

Know what makes your phone ring and smartly route inbound calls.

Analytics Add-Ons

Form Tracking

Learn which ads, campaigns, or keywords inspire form submissions.

Conversation Intelligence

Automatically transcribe and analyze calls using the power of AI.

Communications Add-On

Lead Center

Call, text, chat, and manage your conversations from one unified inbox.

Pricing
Industries
Agencies

Know which tactics deliver your clients' best calls and form submissions.

Real Estate

Close more qualified buyers and renters with better marketing and communications.

Healthcare

Gain the insights you need to maintain the health of your marketing campaigns.

Legal Services

Stay competitive by making the most of your marketing dollars.

Home Services

Tighten up response times — and never miss another opportunity.

Automotive

Accelerate the ads, keywords, and campaigns that drive buyers to your showroom.

Financial Services

Know what inspired your best customers to act then attract more like them.

Resources
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Content Hub

Market smarter by keeping up with emerging trends, tips, and tools.

Integrations

Deliver automated insights by connecting CallRail to platforms you already use.

Partnerships

Learn about our affiliate, marketing agency, and technology partnerships.

(888) 907-4718 Support
(888) 907-4718

Marketing Attribution

Proving marketing ROI for small businesses is not that complicated

We know that small businesses struggle to prove marketing ROI. With CallRail, you’ll never ask, "How did you hear about us?" Find out how.

Tips
by Whitney Rudeseal Peet
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Call Tracking 101 Tip Sheet

Learn more about how call tracking works and why it's a critical tool to help businesses market with confidence in this handy, one-page infographic.

Infographic
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Marketing Strategy Health Check

The start of a new quarter is a great time to re-evaluate your strategy, and ensure you aren’t missing out on opportunities for closing business.

Webinar
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Transparency and simplicity: How Ballyhoo Digital earns client trust with call tracking

Find out how Scott Hicks, founder and Chief Marketing Strategist of Ballyhoo Digital, leverages CallRail’s call tracking and why it’s so critical to his business — and his customers’ businesses.

Case Study
by Caitlin Brett
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Why you should be tracking forms in CallRail even if you’re already sending data to Google Analytics

Form Tracking can make Google Analytics much more powerful by identifying the sources that are driving the most valuable leads, as opposed to which sources are driving the highest volume of submissions in Google Analytics.

Tips
by Zac Elbel
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3 reasons your clients struggle with marketing reporting (and how to find what works)

Walk through the top pain points small business owners experience and how you can provide the right reporting to enhance trust and retain more clients.

Tips
by Whitney Rudeseal Peet
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Know what works: Measuring marketing ROI in a digital world

Join our experts as they deep dive into the power and impact of marketing ROI and how to make data-driven decisions.

Webinar
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Form Tracking & Conversation Intelligence 101

Learn how CallRail powers up Call Tracking with Form Tracking and Conversation Intelligence, to give you an end-to-end marketing analytics suite.

Webinar
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Tip Sheet: 7 common law firm marketing questions, answered

Get the inside scoop on the seven biggest marketing questions practice owners ask today.

Tips
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Tip Sheet: 7 common small business marketing questions, answered

We’ve put together a tip sheet of the seven biggest marketing questions small businesses ask today.

Tips
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How to Prove ROI to your Clients

Do your clients know if your marketing is actually working? Join us to find out how you can prove ROI and spend their marketing dollars wisely. 

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5 Ways To Get More Out Of Call Tracking

Here are 5 of the most impactful reports and features of Call Tracking that go beyond the Call Log to help you measure and analyze your phone calls.

Webinar
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A 7-step process to do competitive research for your clients

Set your agency apart by implementing the right marketing analytics tools — and process — to successfully conduct and deliver competitive research about your clients' competitors.

Tips
by Ryann Hogan, Demand Generation Marketing Manager, CallRail
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How to help your clients set and achieve their goals

How can your agency help clients set specific goals — and achieve them? With better data and reporting insights.

Tips
by Ryann Hogan, Demand Generation Marketing Manager, CallRail
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How to define (and achieve) your small business marketing goals

The first step to take when marketing as a small business owner? Set goals. Start with these three tactics.

Guide
by Shaun Bruno
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How to determine which marketing tactics are generating the highest-quality leads

See greater impact from your marketing budget by testing your tactics to find what works best to generate the most business.

Tips
by Erika Alexander, Senior Demand Generation Manager, CallRail
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Which marketing tactics generate the highest quality client leads for your law firm?

An American Bar Association survey found 52% of law firm professionals feel getting new client business is the biggest challenge they face. Test your tactics to figure out what marketing works (and what doesn't).

Tips
by Shaun Bruno
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How to define — and achieve — your law firm’s marketing goals

Successful law firm marketing is all about continually refining your strategy. Here's how to lean into the tactics that work, and fix (or cut) the ones that don’t.

Tips
by Shaun Bruno
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Why Call Tracking is the foundation of Stress Free Health Options’ customer experiences

Learn how Stress Free Health Options enhances customer experience and grows their business with CallRail.

Case Study
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6 Reports Clients Need from their Agencies

28% of SMB's say they have no transparency in how their budgets are used by their agency partner. Can you prove the ROI of your services to your clients?

Webinar
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Going above and beyond lead gen: Setting up sales enablement at your agency

Go beyond lead generation for your clients by implementing a strategic sales enablement process with CallRail.

Tips
by Ryann Hogan, Demand Generation Marketing Manager, CallRail
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Greater insight, greater results: How better data helped one agency boost client ROI

Marketing agency Einstein Industries uses CallRail tools like Call Tracking and Form Tracking to make data-informed decisions for clients.

Case Study
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4 ways Lead Center helps you make the most of Call Tracking

Businesses that want to close more deals can’t just rely on call tracking alone. Enter Lead Center, the perfect complement to CallRail’s Call Tracking.

Tips
by Jessica Clarke
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The marketer's guide to proving ROI

Clients want to know which marketing efforts impact their bottom line. Here's how agencies can easily prove the ROI of their work to clients with CallRail.

Guide
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Google LSAs best practices for home service businesses

Nick Paul, Director of Advertising at Nifty Marketing shares best practices for how Google LSAs help home service business clients get the most out of their marketing investment with CallRail.

Tips
by Nick Paul
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Do You Convert develops fail-proof, call-based sales programs for home builders

Learn how Do You Convert partners with home builders to craft selling systems from scratch with the help of CallRail.

Case Study
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Guide: Is my law firm's marketing working?

Do you know which campaigns are helping your law firm grow, and which are falling flat? Read this guide to help you become a more effective marketer.

Guide
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