As a practice owner, marketing your business is a top priority. In fact, law firm owners spend on average 20 hours per week on marketing alone. But, time doesn’t always equate to effectiveness.
With the many different channels in digital marketing — print ads, social media, billboards, search ads, paid social, and more — knowing which ones are bringing in leads can be tough.
So, how does a practice owner know if their marketing is working for them? This guide aims to answer that, and will help you become a more effective marketer in the process.
What you'll learn
Where your firm should spend its marketing dollars
Uncover which channels and tactics are working best for your practice
How to get the most value out of your leads and phone calls
Which tools can help you increase ROI and make better-informed decisions
