Is My Marketing Working?


Small business owners wear many hats, including that of chief marketing officer. You know you need to market your business in order to grow, but while you’re an expert in your business, you might not be an expert in marketing.

Digital ads, print ads, social media, billboards, search ads, paid social, special promotions ... figuring out what marketing activities are actually bringing you leads can feel like a guessing game — one with impossibly high stakes.

Join us as we help you become a confident, effective marketer with the tools to gauge your successes. Learn how tools like call tracking, form tracking, and conversation analytics help answer the biggest marketing question that looms over every SMB owner's head: how do you make more informed decisions about where to spend your marketing dollars? 

You'll learn...

  • How do I know I’m not wasting money with my marketing?
  • How do I know which marketing tactics and channels to use, and which ones to ditch?
  • How do I turn the leads I generate into sales?
  • How can I get the most out of my conversations with leads?