How messaging platforms boost marketing performance

You may not have noticed, but messaging platforms are changing how we work and how we, as marketers, deliver value to our clients. And it’s happened very quickly while representing nothing less than a generational change in how we do business and how we build applications.

Join Michael Sengbusch, CEO and co-founder of Eletype, and Christina Bourne, CallRail Senior Product Manager, to learn how marketers can use messaging platforms like Slack to improve transparency and accountability, detect problems early on, and improve your customer experience.

What you'll learn

  • How your team can leverage messaging platforms like Slack
  • Design principles for building within the Slack ecosystem
  • How CallRail applied these principles when building its updated Slack app