Free UTM builder: Where is your traffic coming from?
Have you ever launched a marketing campaign and wondered how effective it was in driving traffic to your website? Even if you’re already familiar with using UTM codes, this guide will help you become an expert at planning and building tracking parameters that give you all of the data you need to see the big picture and analyze the success of your marketing campaigns.
What you’ll learn:
- The importance of UTM tracking
- Different parameters you can use when setting up UTM links
- Best practices for standardizing your tracking codes and keeping your reporting clean
- How to better understand the way that visitors are interacting with your website