Conversion Optimization

Why every marketing agency needs Call Tracking and Form Tracking

Agencies are powering up Call Tracking with Form Tracking to drive and prove ROI for their clients. Click through to learn the five ways how.

How to supercharge the return on investment of your senior living marketing

Understanding your cost per lead and your ROI can come in handy when fine-tuning your marketing performance. We cover that and more in the blog.

Infographic: 8 tips to optimize contact forms

Want to turn your contact forms into a lead magnet? Read these eight tips to learn how.

Improving Google Ads with a business communications and analytics platform

Read how one agency is using a business communications and analytics platform to improve Google Ads, learn more about their clients' customers, and more.

How this marketing agency uses Call Tracking to drive better leads for its clients

Call Tracking helped this agency boost lead quality, marketing performance, and client retention. Download this case study to learn more.

How Wit Digital is Saving $4,000 per Month With Conversation Intelligence

Conversation Intelligence helped this agency qualify leads accurately and efficiently. Read their story to find out how.

How to generate real estate leads: A Guide for finding high-quality tenants in 2021

Looking for ways to accelerate lead generation this year? Check out these four tips.

Customer spotlight: Do You Convert streamlines online sales with CallRail

Do You Convert uses CallRail to build and streamline sales and marketing programs that help home builders and developers drive growth. Here's a look at their story.

What millions of calls tell us about marketing in a post-pandemic world

What can we glean from millions of calls made during the pandemic? Read the blog to learn the top findings and how you can leverage this data to grow your business.

Apartment call tracking 101

Apartment owners: Learn how call tracking works, how to implement a call tracking system, and how call tracking can benefit you and your business.

Stopping automatic Google Ads extensions in their tracks

If you haven't claimed your Google My Business Profile, you might want to start now. Read the blog to find out why.

The legal marketer’s guide to A/B testing landing pages

A/B testing is a tool that every legal firm needs. Learn how it can maximize your ad spend and improve your conversion rate.

Buyer's guide to call tracking

Need help finding a call tracking solution? This guide should help.

New to ad extensions? Here’s what you need to know

Google Ad Extensions can benefit marketers of all levels. Find out more about the different types of ad extensions and when to use them.

Customer Spotlight: Gravity Digital streamlines client lead response time with Form Tracking

Gravity Digital helps healthcare clients book every opportunity they generate with From Tracking. With just one click, front desk staff can quickly and easily respond to every inquiry. See the features they use to make it happen.

5 essential lead tracking metrics for your business

Learn how to improve your sales and marketing efforts with the five essential lead tracking metrics for your business.

Automotive landing pages that increase conversions

Want to make your landing pages work harder for you? Check out these must-use automotive landing page tips.

How to optimize a landing page for click-to-call conversions

Adding click to call-to-call buttons on your landing page can increase calls by 200%. Learn how to set them up in this helpful guide

How to Add a Click-to-Call Button on a Website With HTML

It's more important than ever for businesses to be contactable over the phone. The easiest way to do this is by adding a click-to-call button on high traffic webpages. This blog will show you how.

CallRail Summer School: Part 1 || Masterclass: Calls & Conversions

CallRail Summer School is in session, and we have uncovered a lot this semester - get your pencils ready.

Seven secrets to crafting a callable call to action

If you want your business phone to ring, you’ve got to start by giving people a reason to call. Carefully crafting an offer can make all the difference.

How Qshark Shortened Its QA Process by 90% with CallRail Conversation Intelligence

Read how Qshark CEO now spends 90% less time on his call quality assurance process thanks to CallRail's Conversation Intelligence.

Arts and Crafts: Creating Campaigns that Close

Watch as Demand Generation Manager, Rachel Ward, partners with LumenAd and Merlino Media Group discuss how you can create data driven campaign strategies.

Treasure Hunt: Mapping buyer journeys from clicks to conversion

Watch as Demand Generation Manager, David Schroeder, and Walker Sands discuss how to map your customers’ buying journeys all the way from clicks to conversion.

How to use call data and recordings to optimize conversion rates

Listening to your customers is key. Learning through call recordings is the way. Learn how Tuff Growth Marketing uses valuable call data to improve conversion rates.

How to turn more calls into conversions & stop dropping the ball in the red zone

Learn how Red Zone Legal helps their clients bridge the gap between leads and conversion through call tracking.

Conversion Rate Optimization: Website Audit

Jon MacDonald, Founder of The Good, shows you the four types of data every online brand should be using, and how heatmaps will help you understand your website’s usability.