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Guide
Get started with PPC right away with our quick-hit checklist
It can be intimidating to get started in PPC. There’s real money at stake, after all. We want to make it easier. Use our checklist to make sure you’ve got a good plan in place to hit the ground running with pay-per-click advertising.From initial research to conversion tracking and remarketing, we give you the basics in this list to help you go fast after your PPC goals.
Guide
A/B Testing Best Practices
Without data, you have no way to gauge whether or not your efforts are paying off for your business. A/B testing is a simple and effective strategy you can (and should) use to determine which campaigns are the most effective at driving conversions. In this white paper, we’ll discuss how.