CallRail Summer School is back in session, and we are bringing you the second installment of our three-part event series on the lead lifecycle. During the second half-day sessions, we learned about finding the best leads from three marketing experts.
Second Period: Healthcare
Mary Cate Spires, Marketing Consultant for HarleyJames Consulting, walks us through the marketing mix for the Arbor Company, a senior living community.
What you'll learn
Understanding the goals around generating leads
The different channels implemented to achieve goals
