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Call Tracking

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Call Tracking

Customer Spotlight: How The Arbor Co. connected seniors with their families during a hurricane crisis

With hurricanes bearing down on their Gulf Coast communities, the Arbor Company used CallRail as a communication lifeline for seniors and their families.

Case Study
by Michael Saba
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A guide to Australian telemarketing and spam call laws

Australian telemarketing must adhere to laws and regulations that are unique to the Land Down Under. Here's our crash-course in Australian marketing law.

Guide
by Michael Saba
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Source Tracking vs. Visitor Tracking: What’s the Difference?

Source tracking and visitor tracking help you attribute inbound leads in CallRail. Here are the key differences between the two, and some optimization tips.

Comparison
by Brittney Sovik
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With call tracking, Phorge grows client business by (at least) 30 percent

Australian marketing firm Phorge uses call tracking as part of a comprehensive strategy to help clients grow their business by 30% -- here's how they do it.

Case Study
by Michael Saba
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CallRail brings home inaugural Appealie award in overall SaaS category

CallRail joined Zendesk and Slack as a winner in the inaugural Appealie Awards, taking home a prize in the Overall SaaS category.

Awards
by Jules Tompkins
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CallRail Quarterly Product Update: What’s New in Q4 2017

We added a Facebook integration, improved user workflow and permissions, and introduced some great new features to the CallRail API.

Product
by Madelyn Wing, Head of Partnerships, CallRail
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How to use the Call Flow Builder to maximize inbound leads

The Call Flow Builder from CallRail increases the power and flexibility of your tracking numbers by routing every call to the right person, every time.

Tips
by Robert Martin
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How to use Facebook Custom Audiences with Call Insights

CallRail's Facebook Integration can auto-generate Facebook Custom Audiences to power your ads with call intelligence for better ad targeting.

Guide
by Madelyn Wing, Head of Partnerships, CallRail
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How call recording can bring out the best in your sales team

Call recording is one of the best ways to train your sales team. Here's how you can put call recording to work for you and start boosting sales today.

Tips
by Michael Saba
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Introducing CallRail’s Facebook Integration

View calls conversions inside the Facebook Business Ads Manager alongside click data. Optimize your ad spend for phone calls with greater insights.

Industry
by Madelyn Wing, Head of Partnerships, CallRail
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Edit Caller Names for More Efficient Lead Handling

Updating caller IDs for leads inside of your account helps you attach names to the people reaching out to your business to connect you to qualified leads.

Product
by Madelyn Wing, Head of Partnerships, CallRail
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What are Whisper Messages?

With whisper messages, marketers and businesses' can track ROI by knowing what marketing channels drive calls and improve the efficiency of the calls.

Definition
by Melissa Garner
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How to Create a Phone Call Dashboard in Google Analytics or Google Data Studio

Phone call dashboards for Google Analytics and Google Data Studio help you see the call data associated with your marketing campaigns in real-time.

Guide
by Madelyn Wing, Head of Partnerships, CallRail
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CallRail is ranked #128 on Deloitte’s 2017 Technology Fast 500 List

CallRail is excited to announce that we've placed on this year's Deloitte Technology Fast 500 list!

Awards
by Michael Saba
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What is Parallel Tracking in Google Ads?

Parallel tracking is a method of loading an ad URL separately from a tracking URL, which loads in the background, in order to decrease page load time.

Definition
by Carolyn Lyden
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CallRail Quarterly Product Update: What’s New in Q3 2017

CallRail's Q3 has been full of product updates. From a new user interface and referral program to responsive call routing, there's a lot in store.

Product
by Madelyn Wing, Head of Partnerships, CallRail
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3 ways to foster a meaningful customer community | CMX Summit 2017

At this year’s CMX Summit in Los Angeles, community managers from around the globe gathered to talk about cutting-edge strategy. Read Team CallRail's recap!

Tips
by Kate McGaughey
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How CallRail’s HIPAA features take ndp agency’s healthcare marketing to the next level

Phone calls are a key metric in healthcare marketing, so professionals in this field need a call tracking solution that's fully HIPAA compliant.

Case Study
by Michael Saba
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How CallRail is Simplifying the Call Log Experience

We're always looking for new ways to improve our customer's user experience. CallRail is excited to announce a new, easier interface to our software!

Product
by Madelyn Wing, Head of Partnerships, CallRail
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Workshop Digital increases leads 67% by switching to CallRail

Virginia-based agency, Workshop Digital, increases leads, conversions, and ROI by switching to CallRail call tracking.

Case Study
by Erica Hawkins
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How Constellation Behavioral Health uses CallRail and Salesforce to solve the multi-touch attribution problem

CBH shows how CallRail's Salesforce integration helps to bring clarity to multi-touch attribution in a challenging market

Case Study
by Michael Saba
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Atlas Van Lines Household Movers Grows Leads and Increases Search Engine Marketing Insights with CallRail

Atlas Van Lines moving company increases search engine marketing insights 50% and grows leads with call tracking and analytics.

Case Study
by Erica Hawkins
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Top 4 reasons digital marketing agencies love CallRail

Wondering why digital marketing agencies are flocking to CallRail? It's not just the analytics. Take a closer look in the blog.

Product
by Bridget Graf
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GMB Messenger: What Businesses Need to Know Before Using It

Google My Business messenger was created to help businesses and customers connect, but falls short in its current form on UX and user privacy.

Product
by Carolyn Lyden
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Baker Labs Integrates CallRail and HubSpot for 2x’s the Lead Generation

HubSpot and CallRail are a match made in heaven for inbound marketers. Discover how our HubSpot integration worked wonders for Baker Labs.

Case Study
by Erica Hawkins
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Why Google is pledging to fix its fake traffic problem

Google has a problem with ad fraud, fake traffic and fake clicks. They've issued some refunds already, but how are they going to address the larger problem?

Product
by Michael Saba
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Making Call Attribution Part of Your Holistic Attribution Model

Making call attribution part of your multi-channel attribution model can increase accuracy for online and offline conversions. Learn how with a free trial.

Tips
by Carolyn Lyden
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