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Business is Calling: How COVID-19 is Changing Customer Behavior

It seems like we keep hearing this statement over and over: Today’s customers simply can’t be bothered to pick up the phone and make a call. But if there’s one thing we can say after analyzing 100 million phone calls — the opposite is true.

From arranging curbside pickup to calling to inquire about hours, there’s been a 35% growth in call volume between June 2019 and June 2020. However, the findings don’t stop there. Sign up and gain access to our on-demand videos to learn how you can improve your marketing and meet customer needs in the new normal.

The videos will be hosted by Bryan Elder, CallRail's Director of Business Operations; David Schroder, Senior Manager, Marketing Data Analytics at CallRail and Allison Reinert, Senior Marketing Partner at Cardinal Digital Marketing.

What you'll learn

  • What drivers are motivating customers to call
  • How companies have adjusted and responded to the increase in calls
  • Tips to better service people over the phone

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