View phone calls, texts, and forms and create leads with online activity in HubSpot.

HubSpot is an inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers. Online activity is tracked seamlessly in HubSpot - but what happens when a lead picks up the phone and calls or texts?

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CallRail's integration with HubSpot helps marketers discover which marketing campaigns are driving inbound phone calls, text messages, and forms, and how those leads convert into sales. Using the HubSpot Engagements API, CallRail's integration with HubSpot automatically creates new leads from inbound phone calls or text messages, or adds activities to existing contacts. Call recordings can be accessed directly inside of the HubSpot platform, alongside robust call data including marketing source, PPC keyword, landing page, and call duration.

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Simplify lead management and reporting with call tracking data and HubSpot Engagements

CallRail’s integration with HubSpot enables marketers to:

  • Measure the true ROI of each advertising marketing campaign with integrated, granular reporting for phone calls and text messages.
  • View call tracking and caller activity data like lifecycle stage, first and last touch, and all recent interactions within your HubSpot account
  • Evaluate phone call leads for a better idea of which HubSpot-managed marketing activities are truly driving sales.
  • Simplify lead management with automatic lead and activity creation from phone calls.

Technical questions? Check out our support article for more information.