Bing Ads Call Tracking Integration

View keyword data for calls from Bing Ads

Bing Ads Page Header

Report Phone Calls from PPC at the Keyword Level

Our Bing Ads integration allows you to track which  keywords and campaigns are resulting in the highest phone call conversions. With CallRail and Bing Ads, you’ll gain a complete view of your PPC and website campaigns to really understand what’s working. CallRail also makes reporting easier so you can quickly share valuable data about your Bing Ads with those who need to know.


How Our Bing Ads Call Tracking Integration Works

CallRail users can take advantage of our Bing Ads integration by manually adding certain parameters to their Bing Paid URLs or by activating Bing’s auto-tagging feature. CallRail’s dynamic number insertion technology will be able to pull in specific details about how a caller found your website within CallRail, including Bing Paid keywords, match type, ad position and device.

Integrating CallRail and Bing Ads provides you with the campaign details of your caller’s clicks to your website on the call details page. Track the performance of your Bing paid search ads to see which of your offers, ads, and keywords are most successful at driving phone call conversions.

Benefits of integrating CallRail and Bing Ads:

  • Discover how many phone calls your Bing Ads are driving
  • Gain access to real-time call reporting on your phone call conversions from Bing Paid Search campaigns
  • Track phone call conversions from your Bing Ads down to the keyword and campaign level
  • Gain added insights into the quality of your Bing Ads phone call leads with Conversation Intelligence
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