Call Tracking

Know what makes your phone ring and smartly route inbound calls.

Analytics Add-Ons

Form Tracking

Learn which ads, campaigns, or keywords inspire form submissions.

Conversation Intelligence

Automatically transcribe and analyze calls using the power of AI.

Communications Add-On

Lead Center

Call, text, chat, and manage your conversations from one unified inbox.

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Industries
Agencies

Know which tactics deliver your clients' best calls and form submissions.

Real Estate

Close more qualified buyers and renters with better marketing and communications.

Healthcare

Gain the insights you need to maintain the health of your marketing campaigns.

Legal Services

Stay competitive by making the most of your marketing dollars.

Home Services

Tighten up response times — and never miss another opportunity.

Automotive

Accelerate the ads, keywords, and campaigns that drive buyers to your showroom.

Financial Services

Know what inspired your best customers to act then attract more like them.

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Content Hub

Market smarter by keeping up with emerging trends, tips, and tools.

Integrations

Deliver automated insights by connecting CallRail to platforms you already use.

Partnerships

Learn about our affiliate, marketing agency, and technology partnerships.

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CallRail for Healthcare

Improve the health of your marketing

Know what’s working so you can make better decisions about your marketing dollars.

Get Demo

Live Q&A

How to improve patient care with call tracking

Case History

‘Eye-opening value’ from healthcare call tracking

White Paper

Learn about CallRail and HIPAA compliance

Smarter marketing, stat

When you’re focused on patient care, it’s hard to maintain the health of your marketing program. That’s how so many healthcare providers miss more opportunities than they realize. 

CallRail reveals which ads, keywords, and campaigns are working — and which aren’t. HIPAA compliant Call and Form Tracking helps you follow each step of a prospect's journey. This means you’ll know which sources inspired your best leads to call, click, and convert.  

You’ll market smarter while saving time and money.

Conversation Intelligence helps you elevate phone calls with prospects, patients, and their families. After recording and transcribing conversations, AI automatically scores and categorizes them. Then you can use these insights to train staff to improve patient experiences. And fine-tune your marketing strategy while maintaining HIPAA compliance.

We serve over 2,600 providers — from dental to senior living, from behavioral health to personal care. Join them and take the guesswork out of your marketing decisions with CallRail. 

The only thing you have to lose is more leads.

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Checklist

Maintaining HIPAA compliant call tracking

CallRail’s built-in precautions enable HIPAA compliant call tracking. But they can’t prevent human error. Reduce risk with these tips.

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Article

Call Analytics for Healthcare Marketers

Is your marketing working? Is your staff providing positive experiences when prospects and patients call? Here’s how to find out.

“CallRail is relatively simple to implement, has a well-designed dashboard, and offers useful integrations with other helpful services. Their customer service is top-notch, and as a company, they seem to delight in developing their service into a bigger and better product.” - Brad B

CallRail’s Health Insurance Portability and Accountability Act (HIPAA) compliant call tracking plans help covered entities and the marketing agencies serving them to maintain compliance with regulations set forth by HIPAA and HITECH.

Calls between healthcare providers and patients often involve discussion of personal issues and medical history. Even without an audio recording, the fact that the call happened may create health information that links an individual to a medical practice and the types of services they provide. If you do not maintain HIPAA compliance there is risk not only to your patients, but risk of large fines for your practice.

We take HIPAA compliance seriously; that’s why we’ve not only created an end-to-end solution for health care providers, but we also sign a business associate agreement (BAA) with each of our HIPAA clients. Contact us today to get your BAA set up and learn about our specific HIPAA plans.

Our Cost per Lead report helps you identify the marketing channels and PPC keywords that bring in your best patients. No matter how a patient contacts your business — whether by calling, texting, or filling out a form on your website, we’ll show you which campaigns generate the best leads for the lowest price.

With source and visitor-level tracking, we help healthcare businesses understand each stage of the buyer journey. The data you capture from your conversations online and offline show you where to invest your marketing dollars and what type of marketing moves your prospects through the sales funnel.

Get visibility into your calls, conversions, and conversations

Try all our marketing tools free, no credit card required.