Guides Hub

Marketing Your Practice: Call Analytics for Healthcare Marketers

With CallRail, you'll understand what drives calls to your practice and gain deeper insight into our HIPAA compliant call recording.

How to Track Website Call Conversions

There are numerous different tactics for tracking website call conversions, but the important part is to be sure you are tracking them all. Learn more here.

How To Score More Phone Leads With A PPC Call Tracking Plan

We know how crucial it is to increase call volume and phone leads. Here are some useful PPC call tracking ideas to help you find more qualified leads.

A Guide to Quicker Phone Number Porting

Porting your phone number can be pretty stressful, but it doesn't have to be. Find out what you can do to make the transition seamless and fast.

How to measure ROI with call tracking

Are you missing out on the data that you need to measure your ROI? Without call tracking, you may not see the full your marketing efforts and results.

Drive More Calls with Google Ads Call Extensions

65% of search is done from mobile. It's time to take advantage of call extensions in Google Ads and call reporting.

How to Integrate Inbound Call Tracking and Online Analytics

Start bridging the gap between online and offline conversions, and consolidate your marketing, by integrating inbound call tracking and online analytics.

How CallRail Tools Can Enhance Inbound Sales Strategies

Still using the old “How did you hear about us?” line? With CallRail, accurately gather this information to build an effective strategy.

How to Analyze Your Landing Page Success

Analyzing the success of a landing page and using insights to continually optimize will help make your landing page more effective and increase conversion rates.

How to Track Calls from Ads

Are you capturing all the data necessary? Call tracking fills that blindspot and provides the insights that you need to increase your bottom line.

Call Tracking Metrics: The Most Important Metrics to Measure

Focus on high converting inbound calls and optimize your inbound strategy by focusing on these call tracking metrics

How to Analyze Call Recordings

It’s time to take advantage of the insights your call recordings may be hiding from you. Here are just a few ways you can start analyzing your phone calls for improved customer experiences.

Guide to Call Attribution for Digital Marketers: Optimize Calls and Clicks

Do you know which ads and keywords are converting the most leads into customers? Follow this guide to optimize your clicks and calls.

How search marketers reduce Cost Per Lead with call analytics

Implementing call tracking and analytics into your marketing programs can lower your customer acquisition cost and cost per lead.

Click-to-Call in the Age of Mobile Search Marketing

Click-to-call can be key in optimizing your mobile marketing strategy to increase conversions.

How to Improve Customer Service Over the Phone in 5 Steps

Good customer service over the phone is extremely important to any business. Here are some tips and training ideas to help improve customer service.

Know What Really Drives Conversions with Multichannel Attribution

With Google Analytics, you may be able to see what online activity leads to conversions, but how do you track offline activity like phone calls?

Your Quick Guide to Creating Content That Converts

Check yourself before you wreck yourself. Follow these essential steps in your content creation process to increase conversions.

3 Track Hacks: Your Quick Start Guide for Call Tracking

As an inbound marketer, you know the importance of tracking leads- But are you getting the full story? Here are 3 hacks to optimize you campaigns.

The Complete Guide to Call Tracking for Marketing Professionals

Knowing what made your phone ring is vital. With call tracking, you can demonstrate that your marketing efforts are paying off with hard figures.

Call Tracking and SEO: The Perfect Combination

Your website is the hub of your company’s online presence. Are you being proactive in your campaign by adding call tracking and SEO into the mix?

Call Tracking Improves A/B Testing for PPC Landing Pages

Find out which PPC ads are driving your phone calls for the most effective campaign yet through CallRail's call tracking.

The CallRail Guide to Call Tracking in Canada

CallRail offers a wide range of call tracking services in Canada, so you can begin collecting and understanding your data to refine and improve your market.

Call Tracking for Franchises and Multi-location Businesses

Franchise and multi-location businesses present unique challenges for marketers, especially those new to call tracking. Here's what you need to know.

Call Tracking for Landing Pages and Subdomains

48% of marketers build a new landing page for each marketing campaign and 68% of B2B businesses use landing pages to capture sales leads for future conversions.

Why You Need Call Tracking for Your Client Campaigns

As mobile search increases, it's important to keep your marketing efforts on par with the movement. Here's why you need call tracking for your campaigns.

The Blind Spot in Your Analytics: The Phone Call

With a 24% increase in inbound calls in 2014, your business telephone is no longer the wallflower that it used to be. Are you tracking your calls?