Guides Hub

What drives auto buyers?

Do you know what drives traffic to your dealership? CallRail's got you covered. With call tracking, you can know which campaigns are making your phone ring.

Can Click-to-Text Increase Your Conversions?

According to Pew Research, more than 80% of American adults text. it's time to take advantage of SMS texting for increased client sales.

Streamline Your Marketing: A Guide to Saving Time with Call Tracking

Time is money. Save both with CallRail. Here are a few examples of how call tracking can transform your marketing for quicker proven results. 

Your 2017 Marketing Strategy Forecast

The more things change the more they stay the same. Follow these tips to maintain a clear path through your marketing strategies for 2017.

Quick start to SEO KPIs and tracking tools

SEO is a large part of your website marketing, but how do you track it? Learn what KPIs, tools, and metrics you should be using to analyze SEO performance.

Marketing Your Practice: Call Analytics for Healthcare Marketers

With CallRail, you'll understand what drives calls to your practice and gain deeper insight into our HIPAA compliant call recording.

How to Track Website Call Conversions

There are numerous different tactics for tracking website call conversions, but the important part is to be sure you are tracking them all. Learn more here.

How To Score More Phone Leads With A PPC Call Tracking Plan

We know how crucial it is to increase call volume and phone leads. Here are some useful PPC call tracking ideas to help you find more qualified leads.

A Guide to Quicker Phone Number Porting

Porting your phone number can be pretty stressful, but it doesn't have to be. Find out what you can do to make the transition seamless and fast.

How to measure ROI with call tracking

Are you missing out on the data that you need to measure your ROI? Without call tracking, you may not see the full your marketing efforts and results.

Drive More Calls with Google Ads Call Extensions

65% of search is done from mobile. It's time to take advantage of call extensions in Google Ads and call reporting.

How to Integrate Inbound Call Tracking and Online Analytics

Start bridging the gap between online and offline conversions, and consolidate your marketing, by integrating inbound call tracking and online analytics.

How CallRail Tools Can Enhance Inbound Sales Strategies

Still using the old “How did you hear about us?” line? With CallRail, accurately gather this information to build an effective strategy.

How to Analyze Your Landing Page Success

Analyzing the success of a landing page and using insights to continually optimize will help make your landing page more effective and increase conversion rates.

How to Track Calls from Ads

Are you capturing all the data necessary? Call tracking fills that blindspot and provides the insights that you need to increase your bottom line.

Call Tracking Metrics: The Most Important Metrics to Measure

Focus on high converting inbound calls and optimize your inbound strategy by focusing on these call tracking metrics

How to Analyze Call Recordings

It’s time to take advantage of the insights your call recordings may be hiding from you. Here are just a few ways you can start analyzing your phone calls for improved customer experiences.

Guide to Call Attribution for Digital Marketers: Optimize Calls and Clicks

Do you know which ads and keywords are converting the most leads into customers? Follow this guide to optimize your clicks and calls.

How search marketers reduce Cost Per Lead with call analytics

Implementing call tracking and analytics into your marketing programs can lower your customer acquisition cost and cost per lead.

Click-to-Call in the Age of Mobile Search Marketing

Click-to-call can be key in optimizing your mobile marketing strategy to increase conversions.

How to Improve Customer Service Over the Phone in 5 Steps

Good customer service over the phone is extremely important to any business. Here are some tips and training ideas to help improve customer service.

Know What Really Drives Conversions with Multichannel Attribution

With Google Analytics, you may be able to see what online activity leads to conversions, but how do you track offline activity like phone calls?

Your Quick Guide to Creating Content That Converts

Check yourself before you wreck yourself. Follow these essential steps in your content creation process to increase conversions.

3 Track Hacks: Your Quick Start Guide for Call Tracking

As an inbound marketer, you know the importance of tracking leads- But are you getting the full story? Here are 3 hacks to optimize you campaigns.

The Complete Guide to Call Tracking for Marketing Professionals

Knowing what made your phone ring is vital. With call tracking, you can demonstrate that your marketing efforts are paying off with hard figures.

Call Tracking and SEO: The Perfect Combination

Your website is the hub of your company’s online presence. Are you being proactive in your campaign by adding call tracking and SEO into the mix?

Call Tracking Improves A/B Testing for PPC Landing Pages

Find out which PPC ads are driving your phone calls for the most effective campaign yet through CallRail's call tracking.