The 3 best ways to calculate agency ROI, and how to use them

Posted by
on September 19, 2018
marketers conference table

The calculation of Return on Investment (ROI) is one of your most important responsibilities as an agency marketer. When you properly calculate your agency ROI, you’re doing more than just helping your clients measure the overall health of their business — you’re proving the value and efficacy of your work. But just as there are…

Continue Reading

Optimizing Google Ads for call tracking insights

Posted by
on September 4, 2018

Google Ads (formerly AdWords) helps you reach new and existing customers each time they browse the web. It’s one of the top advertising tools used by marketers and provides a huge amount of value by helping you better track your ad spend and ROI. CallRail’s Google Ads integration adds more power to your campaigns by…

Continue Reading

Importance of ROI: Why it matters for all businesses

Posted by
on August 18, 2016

Return on investment, better known as ROI, is a key performance indicator (KPI) that’s often used by businesses to determine profitability of an expenditure. It’s exceptionally useful for measuring success over time and taking the guesswork out of making future business decisions. The ability to calculate return on investment is extremely valuable for any business, regardless…

Continue Reading
Sign Up Free
(888) 907-4718 Support Sign In