How automated Keyword Spotting can help your business save time and earn more leads

Posted by
on November 10, 2018
Conversation Intelligence tree

Your business requires attention, care, and a great deal of time.  You shouldn’t have to spend hours listening to phone calls when you could be getting other things done. That’s why we created Keyword Spotting — the latest and greatest addition to CallRail’s suite of Conversation Intelligence tools. This feature uses advanced automation and artificial intelligence…

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How CallRail helped Pacific Lifestyle Homes rebound from bankruptcy and increase web traffic 33%

Posted by
on November 21, 2017
Keyring

“Home builders generally use online sales consultants, so most of our inbound calls are driven to two individuals in our office, then they distribute the leads out to the rest of our sales team,” said Steve Bradford, VP of Sales and Marketing at Pacific Lifestyle Homes. “In this industry, if you’re using online sales consultants and…

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B2B marketing best practices for boosting leads and sales

Posted by
on November 16, 2017
Origami boats

In the not-too-distant past, B2B marketing was synonymous with rows and rows of phone desks, each staffed by an agent who made cold calls to other businesses. This is one of the most expensive and time-consuming ways to market to an audience — it has a high upfront cost for equipment and training, requires dedicated…

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Mediabeast Shows How Keyword Spotting Can Save “Hundreds of Hours”

Posted by
on August 9, 2017

There’s plenty of aspirational talk these days on how small businesses can run lean, cost-effective operations, and MediaBeast walks the walk. A full-service digital marketing agency based out of Tampa, Florida, their small-but-mighty team serves a few dozen clients in industries ranging from home services and remodeling, to lawyers and used car dealers. “We operate…

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What is Call Scoring?

Posted by
on April 17, 2017
Woman on a smartphone making a call that call scoring can help with

What is call scoring? Call scoring is the evaluation of phone call data against a defined performance standard, usually for the purpose of scoring customer service agents. For sales and marketing teams, call scoring can help surface certain metrics like sales agent script compliance and inbound lead quality. Once you’ve established the criteria that make…

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