New data: Mobile shopping will dominate Black Friday 2017; CallRail data: Phone calls will dominate as well

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on November 17, 2017
Arrow points right to phone

Research shows increasing power of smartphones in driving holiday sales Black Friday is a big deal, regardless of whether you’re a consumer or a retailer. Astute shoppers get to enjoy deep discounts (and maybe even viral fame), while retailers see what is typically one of the most lucrative shopping days of the year. No matter…

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