Google Data Studio + CallRail | AMA on Our Beta Integration

Posted by
on September 6, 2017

We sat down with Jason Tatum, Product Owner for the Google Data Studio Community Connector integration with CallRail to talk about why we built it, the timeline for the rollout, and how it helps you visualize data. CallRail: Why did CallRail decide to build a Google Data Studio integration? Jason Tatum: We started with three…

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Why Google is pledging to fix its fake traffic problem

Posted by
on August 29, 2017
cellphone resting on laptop keyboard

Google has an ad fraud problem: Facing a storm of fresh criticism for serving ads to websites with fake traffic, resulting in fake clicks on ads, the web giant has pledged to crack down on this long-running issue. Google will be issuing partial refunds to those affected and promises to develop a set of diagnostic…

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The Future of SEO: 3 Ways to Get Ahead

Posted by
on May 17, 2017
man looking at smart phone waiting for train

Google Goes Mobile Google is in quite the transitional period. The search giant plans to push mobile-first indexing sometime in 2017 (or soon thereafter), and the whole internet is jumping to comply. This move means Google’s mobile index will become the primary index, and exist completely separately from its desktop index. Since more than half…

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Google to Change Exact Match Keywords Once Again

Posted by
Zack Bedingfield at CallRail
on March 21, 2017

Expanding on their definition of exact match “close variants” in Google Ads( formerly AdWords), a recent update by Google announced that close variants will soon ignore word order and function words (in, to, for, but, a, the, etc.) and other words that wouldn’t change the intent behind a search query. For the unfamiliar, the close…

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