What is conversation analytics?

Posted by
Melissa Garner
on April 2, 2018
robot holds smartphone

Conversation analytics is the study of transcribed dialogue from a phone call of two or more people in order to gain insights on customer behavior. By collecting this data, marketers can better understand and target leads. How does conversation analytics work? Conversation analytics requires several moving parts in order to turn conversation into data. The…

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How to Analyze Call Recordings

Posted by
on September 22, 2016

Recording phone conversations can give you access to valuable information about the state of your sales and service organizations. But without a well-developed action plan, extracting all that great data efficiently can seem like a daunting task. It’s time to take advantage of the insights your call recording software may be hiding from you. Here…

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