How to calculate ROI for campaigns, agency work, and everything in between

Posted by
on January 17, 2019
marketing roi calculations

Just as there are many different forms of marketing — agency marketing, campaign marketing, referral / relationship marketing — there’s an equally diverse range of methods for calculating ROI on those initiatives. Depending on the size and scope of the specific campaign (or the wider time period you’re measuring), ROI calculation can require anything from…

Continue Reading