What is white labeling?

Posted by
Melissa Garner
on June 25, 2018
man labels document

White labeling is a legal protocol that allows one product or service to be sold and rebranded under another company’s brand. The term “white labeling” is used based on the manual process whiting out something previously written to write over again. Learn more about white labeling CallRail. Marketing pros and cons of white labeling White…

Continue Reading

Why marketers need design thinking

Posted by
on June 22, 2018
Designer sketches logos

Typically, marketers care about UX design insofar as it applies to SEO. But if you ask Cliff Seal, UX Lead at Pardot, and Andrew Malcolm, CMO of Evernote, marketers can be more creative and effective when they harness design thinking. Design thinking: What it is and how it works in real life In this simplest…

Continue Reading


5 CallRail integrations that marketing agencies are using to prove ROI, retain clients, and hone marketing

Posted by
Nick Jackson
on June 19, 2018
callrail works with salesforce, hubspot, adwords and other software platforms to help marketing agencies succeed with clients

Marketing agencies have to use a variety of tools and platforms to understand how well their efforts are working to help their clients reach their goals. Unfortunately, these platforms are often siloed and specialize in only one facet of the buyer’s journey, muddling the reality of true performance. But you can integrate CallRail with many…

Continue Reading

Watch: Easily find important keywords from your call conversations

Posted by
on June 18, 2018

CallRail’s powerful suite of conversation intelligence tools digs deep into every call so you don’t have to. These AI-powered features are capable of transcribing every call to your business, scoring those calls, and finding the keywords you care about most. This helps to inform how you craft marketing and advertising campaigns, how you write your…

Continue Reading

Slamdot and Call Tracking: Local agency marketing, done right

Posted by
on June 18, 2018
keyring white background

As any small business owner can tell you, the fewer vendors and moving parts you have to deal with, the better. You already have to keep track of a budget, personnel, and a near-infinite array of smaller, day-to-day business decisions. Coordinating with an external vendor is one more headache that most businesses just don’t have…

Continue Reading


What is Round Robin?

Posted by
Melissa Garner
on June 14, 2018
what is round robin? call distribution and routing

Round Robin is a call tracking software feature dedicated to distributing incoming calls within a set group of numbers. An incoming call forwards to the correct phone number –– the next available agent, the best agent for the call, or the correct mailbox. How does Round Robin benefit marketers using call tracking? For sales and…

Continue Reading

Improve bidding strategy with new Call Highlights report

Posted by
headshot of Anna Niles
on June 13, 2018

With the launch of Call Highlights last quarter, users have been able to gain a better understanding of the content of their calls, with no action needed. We’ve made some additional improvements to make this data more valuable for our users. Introducing the new Call Highlights report If you’re a Keyword Spotting master, you’re likely…

Continue Reading
(888) 907-4718 Sign Up Free
Support Sign In