CallRail onboarding made easy: Testing DNI with a single click

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headshot of Anna Niles
on July 13, 2018

When it comes to achieving a complete understanding of the buyer’s journey, CallRail’s Dynamic Number Insertion feature is a must-have for marketers who work with call data. By installing a snippet of code on your site, you’ll gain a better understanding of the sources and channels that are driving calls to your business — unlocking…

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CallRail’s A/B testing integration with Optimizely X

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on July 12, 2018

We’re excited to announce our A/B testing integration with Optimizely, the world’s leading experimentation platform. The Optimizely X platform is a simple and powerful way to test variations of your website and its content to determine which version is driving the most conversions. With the integration we’re announcing today, CallRail users can now count phone…

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Improve bidding strategy with new Call Highlights report

Posted by
headshot of Anna Niles
on June 13, 2018

With the launch of Call Highlights last quarter, users have been able to gain a better understanding of the content of their calls, with no action needed. We’ve made some additional improvements to make this data more valuable for our users. Introducing the new Call Highlights report If you’re a Keyword Spotting master, you’re likely…

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How to use CallRail phone numbers for local marketing

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on April 27, 2018
floating telephones

Note: Erica Hawkins authored the original version of this blog post and contributed to the content below. How often do you find yourself grabbing your cell phone to find a local business? Between living busy lives and having our smartphones constantly at our fingertips, it’s likely that you’re using your phone to manage the purchases…

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Hands-on with CallRail’s new Bulk Edit tool

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on April 13, 2018
origami ships

The long-awaited and much-anticipated bulk edit tool has finally arrived here at CallRail, and we’ve never been more excited to help you go under the hood with your tracking numbers. Before diving in — we want to dedicate this one to the power users. You know who you are. You’ve got dozens and sometimes hundreds…

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Agencies: Make the switch from Account Center to Customer Invoicing to streamline call tracking billing

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on February 13, 2018
Woman viewing analytics dashboard on laptop

Great news: you can now manage and customize invoices for each of your customers from a single account. CallRail’s newest addition to its toolbox for marketers includes a Customer Invoicing feature. Previously, if you wanted to bill your customers separately for their call tracking usage, we recommended that you use our Account Center feature. We’ve…

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Automate and customize customer invoicing with these powerful new features

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on February 7, 2018
Three people working on marketing strategy

Call tracking can be an extremely lucrative revenue stream for your marketing agency. Reselling a service like CallRail can help you show your clients what’s working, and what’s not, while providing them with valuable information about their callers and leads. And if you’re a marketing agency selling call tracking services, then you understand how important…

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Meet the Newest Addition to Conversation Intelligence: Introducing Call Highlights

Posted by
headshot of Anna Niles
on January 30, 2018
Call Highlights

A solid understanding of what happens during phone conversations is fundamental for reaching marketing or departmental goals. CallRail alleviates much of this frustration by providing predefined keywords via Keyword Spotting. While this is a game-changer when it comes to categorizing and scoring calls, it is only as effective as the words or phrases you know…

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Streamline Agent Management with the New Calls by Agent Report

Posted by
headshot of Anna Niles
on January 23, 2018
Calls by Agent report

Reporting on your team’s success at an individual level is an integral part of your organization’s success as a whole. However, when managing a team, working towards a quota, or striving for customer satisfaction, reporting can often become a secondary priority. With CallRail’s newest reporting feature, it’s never been easier to streamline performance management. In…

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