Track a Call’s Sale Value with Keypad Scoring

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on January 17, 2017

Knowing the value of your individual callers is crucial for following-up with sales opportunities and tracking marketing campaign performance. But when you’re answering large quantities of phone calls on a daily basis, it can be difficult to remember important details about the customers you speak with. We’re excited to announce a new addition to our…

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Introducing CallRail’s new Direct to Google AdWords Integration

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on December 8, 2016

Integrating with Google AdWords allows you to track calls as conversions giving you full visibility into your PPC campaigns. In the past, CallRail users have pushed phone call conversions into their AdWords accounts through Google Analytics. But today, that all changes. We’re excited to announce a major update to our Google AdWords integration. CallRail can…

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View Which Keywords Drive Calls from Mobile Search

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on November 28, 2016

CallRail’s new Google AdWords Mobile Click-to-Call integration offers customers the ability to track calls from call extensions at the keyword level. By 2018, mobile search is projected to generate 73 billion calls to businesses. Google’s reaction to the influx of mobile dependent consumers has been to release campaign features like click-to-call and call only ads…

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Introducing CallScribe: Call Transcriptions, Powered by Conversation Intelligence

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on November 9, 2016

Phone calls provide a wealth of information you just can’t get from website clicks. These one-on-one conversations offer in-depth details about your customers, and how you can improve your sales, marketing, and service organizations. But obtaining all that valuable data can be difficult, and listening to every call recording isn’t always feasible. That’s why we’re…

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Route Calls by Location with Geo-Routing

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on October 13, 2016

If your company serves multiple geographic areas, or has multiple locations that serve different areas, ensuring callers reach the right person on the other end of the phone line can prove difficult. Your clients don’t enjoy being put on hold and transferred, or having to repeat the same information time and time again from agent to agent. In…

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Create Custom Call Reports with Filters

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on October 12, 2016

Getting the most out of your phone call analytics is not always a simple task. With so much data at your fingertips, it can be hard to unearth the full story of what’s happening with your marketing campaigns. Here at CallRail, we believe your call log and reports should be easy to navigate and understand.…

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Customize Call Data with Integration Filters

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on September 1, 2016

Injecting call data into your other marketing tools is one of the most beneficial ways to get the most out of your call tracking. But when it comes to integrating your call and marketing analytics, it’s important to have the most accurate and useful data available. You don’t want unnecessary call data muddling your database. That’s why…

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Arm Your Agents with the Flexibility and Power of Softphone

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on August 30, 2016

Traditional phone systems require a relatively clunky piece of hardware that comes with a certain amount of operational overhead. There’s the cost of equipment and maintenance, plus the time spent on setup and support. And with today’s mobile workforce, agents need the flexibility to make and receive calls as efficiently as possible. Here at CallRail,…

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Get Your Data Faster with Keypad Scoring

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on August 8, 2016

When you’re taking business calls, it can be overwhelming to remember important details about the customers you speak with, especially if your company’s call volume is high. If your job requires you to travel for work, keeping up with customers and sales calls can seem like an even more difficult task. You have all this information you’re…

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