Product Updates

Our Product team is proud to announce some exciting enhancements we’ve made to our popular Multi-Touch Cost Per Lead report — we’ve officially graduated from our Beta release! First, we’ve expanded our ad networks so you can compare your CPL across Google, Facebook, and Bing. We also now include more interaction types so you can…

Wix is the website builder of choice for over 110 million people worldwide — it’s simple, mobile-friendly, and requires absolutely zero development knowledge. That’s why we’re excited to announce the first official call tracking integration with the Wix platform. With the new CallRail-Wix integration, you can add CallRail’s dynamic call tracking to any Wix website…

How many times have you needed to retroactively access a series of emails or documents that share a keyword or filename in the contents? (For example: “Bank statement” or “refund.”) The ability to efficiently uncover key insights via search is equally important when it comes to analyzing your past calls and conversions, which is why…

The buyer’s journey is often unpredictable and inconsistent, complicating conversion analysis for marketers. With users discovering your business from several different channels, it is crucial for marketers to understand which combination of those interactions leads to a conversion from their paid campaigns. Now, with CallRail’s Bing Ads integration, marketers can access offline conversion data alongside…

With a cell phone an arm’s length away from most consumers, savvy marketers can’t ignore the importance of mobile web optimization and the mobile path to purchase experience. Mobile browsing now accounts for over half of all internet traffic, and is charted to keep increasing as our reliance on personal tech devices continues to grow.…

Your CallRail account comes equipped with the tools you need to gain valuable insight into your customer base, but did you know there’s a new tool that helps you easily manage all of your CallRail accounts? For marketers, agency staff, and anyone else who supervises more than one CallRail account, Account Center is a seamless way…

Full-width waveform hits the call log in the latest CallRail update When it comes to user experience, sometimes it’s the most minor of tweaks that make the biggest difference. Consider, for example, Control Center on your iPhone. This wasn’t the noisiest thing Apple ever made. It wasn’t billboard-worthy. But it’s now where we can quickly…

Raven Tools is an online marketing solution that offers thorough SEO analysis in an easy-to-use software package. Raven provides SEO campaigns with scheduled site audits, keyword research, keyword management, link building, content management, and many other tools, helping you optimize multiple campaigns while also providing client-friendly automated reporting. There are two ways to connect CallRail…

Convincing your clients to increase their ad spend is one of the toughest conversations you can have if you work at an SEM agency. There can be multiple reasons behind your desire to increase your client’s budget. Maybe you’ve seen consistent success and are trying to ramp up their campaigns. Maybe you’re running a percentage-of-ad-spend…

Google Ads (formerly AdWords) helps you reach new and existing customers each time they browse the web. It’s one of the top advertising tools used by marketers and provides a huge amount of value by helping you better track your ad spend and ROI. CallRail’s Google Ads integration adds more power to your campaigns by…