by Katie Weedman  Jun 29, 2020

5 Local Content Ideas That Work for Almost Any Business

Having a local content marketing strategy for your business is critical. Here are five local content ideas that work for almost any business.

by Melissa Garner  Jun 25, 2020

Tips for promoting and producing events for small businesses

While we focus on digital communication, consumers still find value in face-to-face interactions. Here are some tips for your small business to combine digital marketing efforts with in-person events.

by Ryan Garrow  Jun 23, 2020

How To Grow In A Down Economy

Ryan Garrow from Logical Position will share tips to help you pivot and prosper. Watch to discover why setting the right goals today can have a direct impact on long-term revenue.

by Jeremy Vale  Jun 23, 2020

The Importance of Email Marketing

Jeremy Vale from Logical Position explains why email marketing is especially valuable today and ways you can adapt during these uncertain times to more effectively reach your audiences.

by Jon MacDonald  Jun 23, 2020

Conversion Rate Optimization: Website Audit

Jon MacDonald, Founder of The Good, shows you the four types of data every online brand should be using, and how heatmaps will help you understand your website’s usability.

by Tim Benson  Jun 23, 2020

Optimizing Call Tracking with CallRail Data

Tim Benson, Omni-Channel Growth Strategist at Logical Position, shares how to use call data to fine-tune spending, sharpen bid strategies, clear the way for the right traffic, and more.

by Josh White  Jun 23, 2020

Integrating CallRail with Google Ads: The do's & don'ts

Josh White, SEM Attribution Manager at Logical Position, helps you figure out what to track, how to track it, and how to integrate your platform with Google Ads.

by Emma Huschka  Jun 23, 2020

Adapt Paid Social Strategy During COVID-19

Director of Paid Social at Logical Position, Emma Huschka, explains how to adapt your paid social strategy in today’s uncertain economy.

by Bridget Graf  Jun 23, 2020

Digital marketing bootcamp with Logical Position [Virtual event]

We partnered with the digital marketing experts, Logical Position, to help educate businesses, like yours, on how to quickly adapt their marketing strategies during these difficult times.

by Charlie Braithwaite  Jun 18, 2020

Why you should bid on your own branded terms in PPC

Bidding on your own branded terms can be an effective PPC tactic if done correctly. Here are three strategies for successful brand bidding.

by Rob Wade  Jun 17, 2020

How to network with other small businesses

Networking also empowers you to help other businesses in your local market or industry. Here are a few simple ways to start networking with other small businesses.

by Suchi Sajja  Jun 16, 2020

A Quick Start Guide to Social Listening

When done well, social listening can deepen relationships with your customers, bolster sales, and improve your brand’s image. Learn how, here.

by Suchi Sajja  Jun 10, 2020

Content curation for social media

Learn how to plan out your content strategy for social media while staying relevant, sales driven, and most importantly authentic.

by Rob Wade  Jun 9, 2020

The beginner’s guide to content marketing for small businesses

Use this beginner’s guide to craft and execute a content marketing strategy that will help your small business grow.

by Tim Niziak  Jun 4, 2020

What small-business owners need to know about email marketing

Email marketing is an effective, budget-friendly tool that all small businesses should be utilizing.

by Rob Wade  Jun 3, 2020

5 Low-budget marketing tactics for small businesses

Crafting an effective marketing strategy isn’t always straightforward for small businesses. Here are 5 affordable marketing tactics to build your business presence.

by Charlie Braithwaite  Jun 1, 2020

PPC ad copywriting tips

With so few characters to entice users to click your ads, it's critical to make your ad copy pack a punch. Learn how to get the most out of your ads with our copywriting tips.

by Ryan Garrow  May 26, 2020

Free Money from Google & What To Do With It

Logical Position's Ryan Garrow walks SMBs and agencies through Google’s announcement to provide ad credits and shares his perspective on potential ad spend strategies.

by Alex Glenn  May 26, 2020

How Agencies Can Build Additional Revenue Streams

Alex Glenn, Founder of PartnerPrograms.io, talks about differentiating your agency by selling services and partnering with SaaS platforms.

by Bridget Graf  May 26, 2020

[Virtual] Expert Q&A: Retaining Clients during Economic Uncertainty

Learn from the marketing experts how to retain (and even acquire) new clients by pivoting your business strategies to what’s working in the market now.

by Tony Lael  May 26, 2020

Helping Brick-and-Mortar Businesses Temporarily Pivot To E-Commerce

Fannit's Tony Lael shares how small businesses can quickly pivot to e-commerce while in store traffic is halted.

by Noah Freeman  May 26, 2020

Managing Through The Crisis: Facebook Ads Strategies for Turbulent Times

Social Fulcrum's Noah Freeman shares an overview of Facebook Ad performance from the economic hit and how to quickly adapt to the turbulent changes.

by Rachel Ward  May 21, 2020

Camp CallRail: Learn Digital Marketing Strategies and S’more

Summertime is upon us, but learning never stops. Sign up for Camp CallRail and join us for six in-tents weeks of all things digital marketing.

by Kate McGaughey  May 21, 2020

#CallRailChat AMA: Strategic Marketing in a Recession

Marketing experts Elise Connors of Anvil Analytics and Ryan Steinolfson of Accelerate Marketing joined #CallRailChat to discuss strategic pivoting during a recession.

by Charlie Braithwaite  May 20, 2020

How small businesses can compete with big brands on PPC

If you run a small business, and you’re also in charge of PPC, you might be wondering: How can I compete with big brands? Check out these tips for help.