by Jay Hansborough Sep 30, 2020
Why and How to Use Google Ads Affinity Audiences for Top-of-Funnel Marketing
Learn how to set up Google Affinity Audiences as well as custom target audiences.
by Meredith Stack Sep 14, 2020
Legal Q&A: How to outsmart competitive marketers with call tracking
Learn from marketing experts in the legal field how they use call tracking to stay competitive and gain more clients.
by Trendi Marketing Sep 4, 2020
How call tracking helped one law firm amplify legal advertising performance — and improve client service
Learn how Trendi Marketing optimized campaign efficiency and client services with call tracking.
by Rob Wade Aug 27, 2020
Why it's important to set marketing investment benchmarks
Setting benchmarks for your marketing investments is crucial for understanding ROI, and evaluating your marketing strategy as a whole.
by Rob Wade Aug 26, 2020
Cross-Promotion Ideas For Small Businesses
Learn about the benefits of cross-promotion for small businesses and how to get started.
by Bridget Graf Jul 27, 2020
Buddy Check: Identifying Revenue-Driving Partners
Watch this fireside chat style discussion between Unbounce, Titan PPC, and Earnworthy as they discuss everything partner marketing.
by Jason Rozenblat Jul 27, 2020
Archery: Targeting Repeat Customers
Watch Jason Rozenblat, VP of Sales at CallRail and Roland Ligtenberg, Co-Founder of Housecall Pro, run through how you can target prospects.
by Rachel Ward Jul 27, 2020
Arts and Crafts: Creating Campaigns that Close
Watch as Demand Generation Manager, Rachel Ward, partners with LumenAd and Merlino Media Group discuss how you can create data driven campaign strategies.
by David Schroeder Jul 27, 2020
Treasure Hunt: Mapping buyer journeys from clicks to conversion
Watch as Demand Generation Manager, David Schroeder, and Walker Sands discuss how to map your customers’ buying journeys all the way from clicks to conversion.
by Rob Wade Jul 27, 2020
Storytelling: Creating Content that Converts
Watch Co-Founder of Marketmuse, Jeff Coyle, and Content Director, Rob Wade, run through how you can create killer content to convert more prospects into customers.
by Rachel Ward Jul 27, 2020
Camp CallRail: Learn Digital Marketing Strategies and S’more
Summertime is upon us, but learning never stops. Watch Camp CallRail on-demand for six in-tents session on digital marketing.
by Keith Brown Jul 14, 2020
3 reasons call tracking is critical for local service businesses ready to grow
Data tells us that 60% of customers still prefer to contact a business by phone. So, with all those important calls, how do you measure success and grow your business?
by Katie Weedman Jun 29, 2020
5 Local Content Ideas That Work for Almost Any Business
Having a local content marketing strategy for your business is critical. Here are five local content ideas that work for almost any business.
by Melissa Garner Jun 25, 2020
Tips for promoting and producing events for small businesses
While we focus on digital communication, consumers still find value in face-to-face interactions. Here are some tips for your small business to combine digital marketing efforts with in-person events.
by Ryan Garrow Jun 23, 2020
How To Grow In A Down Economy
Ryan Garrow from Logical Position will share tips to help you pivot and prosper. Watch to discover why setting the right goals today can have a direct impact on long-term revenue.
by Jeremy Vale Jun 23, 2020
The Importance of Email Marketing
Jeremy Vale from Logical Position explains why email marketing is especially valuable today and ways you can adapt during these uncertain times to more effectively reach your audiences.
by Jon MacDonald Jun 23, 2020
Conversion Rate Optimization: Website Audit
Jon MacDonald, Founder of The Good, shows you the four types of data every online brand should be using, and how heatmaps will help you understand your website’s usability.
by Tim Benson Jun 23, 2020
Optimizing Call Tracking with CallRail Data
Tim Benson, Omni-Channel Growth Strategist at Logical Position, shares how to use call data to fine-tune spending, sharpen bid strategies, clear the way for the right traffic, and more.
by Josh White Jun 23, 2020
Integrating CallRail with Google Ads: The do's & don'ts
Josh White, SEM Attribution Manager at Logical Position, helps you figure out what to track, how to track it, and how to integrate your platform with Google Ads.
by Emma Huschka Jun 23, 2020
Adapt Paid Social Strategy During COVID-19
Director of Paid Social at Logical Position, Emma Huschka, explains how to adapt your paid social strategy in today’s uncertain economy.
by Bridget Graf Jun 23, 2020
Digital marketing bootcamp with Logical Position [Virtual event]
We partnered with the digital marketing experts, Logical Position, to help educate businesses, like yours, on how to quickly adapt their marketing strategies during these difficult times.
by Charlie Braithwaite Jun 18, 2020
Why you should bid on your own branded terms in PPC
Bidding on your own branded terms can be an effective PPC tactic if done correctly. Here are three strategies for successful brand bidding.
by Rob Wade Jun 17, 2020
How to network with other small businesses
Networking also empowers you to help other businesses in your local market or industry. Here are a few simple ways to start networking with other small businesses.
by Suchi Sajja Jun 16, 2020
A Quick Start Guide to Social Listening
When done well, social listening can deepen relationships with your customers, bolster sales, and improve your brand’s image. Learn how, here.
by Suchi Sajja Jun 10, 2020
Content curation for social media
Learn how to plan out your content strategy for social media while staying relevant, sales driven, and most importantly authentic.