by Janaye McGrew

8 Strategies to Increase Email Conversions

Email marketing remains one of the most effective methods for nurturing leads and driving conversions. Here's 8 ways to increase your email conversions.

by Madelyn Newman

Manage All of Your Inbound Leads with Form Tracking from CallRail

Whether you’re using CallRail to track these leads at the campaign or keyword level, you understand where these leads are coming from and how to optimize your marketing to deliver those high-converting callers.

by Erica Hawkins

Can Click-to-Text Increase Your Conversions?

According to Pew Research, more than 80% of American adults text. it's time to take advantage of SMS texting for increased client sales.

by Erica Hawkins

Conversation Intelligence for Inbound Marketing Campaigns

CallRail’s conversation analytics takes the guesswork out of qualifying leads so you can understand a call's quality without even listening to a recording.

by Mark Sullivan

How to Track Website Call Conversions

There are numerous different tactics for tracking website call conversions, but the important part is to be sure you are tracking them all. Learn more here.

by Erica Hawkins

HubSpot’s Inbound 2016 Recap

Highlights from HubSpot's 2016 INBOUND marketing conference.

by Erica Hawkins

How to Analyze Your Landing Page Success

Analyzing the success of a landing page and using insights to continually optimize will help make your landing page more effective and increase conversion rates.

by Madelyn Newman

Four Easy Ways to Implement Call Conversion Tracking Techniques

Call tracking shows you the full impact of your marketing campaigns and these conversion strategies make that process effective.

by Janaye McGrew

A/B Testing with CallRail Call Analytics

Split test and A/B test web and landing pages with call tracking.

by Erica Hawkins

3 Call Analytics Tools to Shorten Your Lead Response Time

Discover which call analytics tools with CallRail shorten lead response time and make converting leads into customers quick and easy.

by Erica Hawkins

Optimize Your Landing Pages with Call Analytics

Visitor-level call analytics with CallRail allows you to track the entire path to conversion from the initial click down to the call so you show see the effectiveness of your landing pages.

by Erica Hawkins

PPC Best Practices: Optimizing Your Google PPC Ads

CallRail’s Google Ads integration makes it easy to see calls as conversions and accurately measure your PPC success as a whole.

by Erica Hawkins

5 Points That Prove Your Customers Value Voice

Digital Marketers have gotten tracking online activity like form submissions and web clicks down to a science, but what happens when a lead picks up the phone.

by Erica Hawkins

Call Tracking Improves A/B Testing for PPC Landing Pages

Find out which PPC ads are driving your phone calls for the most effective campaign yet through CallRail's call tracking.

by Mark Sullivan

The Blind Spot in Your Analytics: The Phone Call

With a 24% increase in inbound calls in 2014, your business telephone is no longer the wallflower that it used to be. Are you tracking your calls?

by Mark Sullivan

Call Tracking: The Key to Conversion Optimization

Growth of technologies that track phone calls, along with Google’s announcement into the arena, is causing several major changes in the world of marketing.

by Mark Sullivan

3 Reasons Call Tracking Technology is Garnering Attention

With customers calling businesses more than ever before, it's important to know what made them call. Learn why call tracking is improving marketer's ROI.

by Erica Hawkins

Why You Should Put Focus on the Yahoo Microsoft Network

The Yahoo! Microsoft Network is very relevant when it comes to online marketing strategies. Yahoo Microsoft accounts for 30% of the searches made online.

by Erica Hawkins

Boost Your Conversion Rate with Form Submission

Call while your leads are hot — not hours later. You're dramatically more likely to win business when you call customers back quickly (100 times more likely according to this study) and with our new Lead Capture feature, you can follow up on web form submission instantly.

by Erica Hawkins

3 More Reasons to Track Inbound Phone Calls

Tracking inbound phone calls is a necessity for any successful marketing strategy. If you aren't tracking phone calls, here are 3 reasons you should be.

by Erica Hawkins

Website Visitors Are Quick to Call, So Design with Conversions in Mind

Updating your website with conversion design in mind is important. You need to supply users with what they need to make the quick decision to call.