by Erica Hawkins  Dec 29, 2016

Your 2017 Marketing Strategy Forecast

As we come to the end of another year of digital marketing, it’s safe to say the more things change the more they stay the same. Inbound still reigns, and driving new leads and conversions to your website is still one of the main focuses for marketers in this year and the next. But what…

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by Erica Hawkins  Nov 15, 2016

Integrating CallRail with HubSpot for Focused Ad Spend

When Red Reef Digital  shared a post on how they’ve been using CallRail and HubSpot to get a better understanding of their marketing ROI, it got our attention. So we asked them how the integration was helping the agency and their clients, and we’re excited to share what they said. Red Reef main focus is marketing and…

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by Andrew Choco  Oct 4, 2016

Easy to Implement Tips to Increase Your Call Volume

Are you sitting in your office, store, or home waiting for your phone to ring? It’s not a fun feeling, knowing that your potential clients or customers are out there somewhere, but aren’t reaching out to you. Many times I talk to people who know they can get more sales if they can just get…

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by Will Chou  Aug 11, 2016

Agency uses CallRail to generate $800,000 in sales for healthcare client

Have you ever had to deal with horrible customer service? Do you remember how annoyed you felt waiting on the phone, listening to “elevator music” for over an hour? Add that to the pressure you feel when you’re trying to get more leads for your boss… and you have a recipe for a bad day. If…

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by Tom Bukevicius  Jun 20, 2016

Agency Increases Leads by 21% and Reduces CPL by 21%

SCUBE marketing is a digital marketing agency focused on improving paid search, paid social, and display campaigns for lead generation and e-commerce companies. Even though most companies come to us to improve revenues and increase profitability of their digital marketing campaigns, we have noticed that almost all of them need help with their analytics, specifically…

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by Jessica Neal  Jun 15, 2016

In Their Own Words: Customers Review CallRail for Call Tracking

Hunting for a marketing vendor is not easy. It’s hard to decide which platforms have the features you need and which just have great sales pitches. It’s easy to fall for one if you aren’t using a reliable checklist.  Recently, we presented a webinar that covered what questions to ask before you select a marketing vendor in a previous…

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by Erica Hawkins  Apr 4, 2016

Social Media Agency Uses CallRail to Drive 250% Increase in Sales

Meet SocialON, a digital and social media agency located in Atlanta, Georgia. Their agency’s bread and butter is serving family-focused, multi-location entertainment-oriented businesses, like Sky Zone Trampoline Park. While these clients may be all about fun and amusement, driving leads for those clients is nothing to play around with. As is standard for amusement businesses,…

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by Erica Hawkins  Dec 3, 2015

Digital Marketing Agency Increases Client Retention Rate by 20% with Call Analytics

Adster Creative, a digital marketing agency located in Edmonton, Alberta, Canada, specializes in SEO, Google Ads (formerly AdWords) management, and website optimization strategies for local service-based businesses. While many agencies were slow to adopt call analytics, implementation was an easy decision for Adster, since many of their clients rely on phone calls as their main…

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by Erica Hawkins  Oct 20, 2015

Franchise Agency Lowers Customer Acquisition Cost by 66% with CallRail

Top Level Management Proves Marketing ROI and Lowers Their Client’s Customer Acquisition Cost with CallRail Call Tracking Top Level Management, based in Colorado, provides business and marketing services for franchisors that want to increase their franchisees revenue. Their range of services include PPC and social media consulting and management, brand development, and operational services needed…

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by Erica Hawkins  Sep 22, 2015

JuicyResults: CallRail & Lead Source Tracking

What Happens When Leads Pick Up The Phone Our clients JuicyResults track everything – they set up landing pages and lead forms to show their clients what marketing brings which leads. But what happens when leads pick up the phone? They wanted the ability to track leads once they pick up the phone, that’s why JuicyResults implements…

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by Erica Hawkins  Sep 15, 2015

CustomerBloom Proves ROI with Customized Dashboards & CallRail

CustomerBloom is a Digital Marketing Agency that specializes in Website Design & Development, Search Engine Optimization, Pay Per Click marketing, Social Media Marketing, and Reputation Management. CallRail allows CustomerBloom to track & record calls produced from their marketing efforts to their clients, illuminating the gaps previously found in client reporting. The Challenge As an agency’s…

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by Erica Hawkins  Sep 9, 2015

Proving ROI: How Call Tracking Increased Conversions for Inspree

Inspree, an online marketing, web development and design firm, needed deeper insight into the effectiveness of their marketing campaigns. They wanted quality metrics from a reliable source as to whether their campaigns, which are designed to generate business through leads, were effectively driving conversions. As a leader in landing page and Google Ads (formerly AdWords) campaign optimization,…

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by Erica Hawkins  Aug 12, 2015

Agency Optimizes Client’s Lead Qualification Strategy with CallRail

WebMechanix is a full-service digital marketing agency in the Baltimore area, focusing on SEO, paid media, email marketing, marketing automation, web design and development. A strong focus for the organization is conversion rate optimization. But in order to effectively execute a conversion optimization strategy, the firm needed to know the sources of the best leads…

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by Erica Hawkins  Jun 25, 2015

CallRail’s HIPAA-Compliance Ensures Medical Clients Have Room to Grow

Marketing firm gains great insight, reinventing client’s campaigns, even when that client must protect patient privacy. Brolik, a digital agency focused on branding, strategy, video and web, uses CallRail to drive strong benefits for their client—even growing one client’s business by an astounding 108%. But one client in particular had a unique requirement: They needed…

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by Erica Hawkins  Jun 2, 2015

Supply.com Cuts Advertising Budget with CallRail

CallRail Helps Home Renovation Supplier to Cut Advertising Budget 50% while Maintaining Superior Sales Supply.com specializes in home renovation products delivered through retail eCommerce, sales to professionals and B2B sales to large retailers. The organization need to enhance the performance of its advertising spend to the retail side of the business, but it lacked needed perspective…

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by Erica Hawkins  May 4, 2015

SEO Firm Doubles Monthly Client Intake with CallRail

SEO firm doubles an attorney’s monthly client intake—credits success to combination of CallRail and Google Ads IVIO is a search marketing firm focusing primarily on law firm clients practicing in such areas as family law, criminal defense, estate planning and bankruptcy. These clients have often had a long history with SEO firms, so IVIO needs to make…

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by Erica Hawkins  Feb 10, 2015

Evolve Vacation Rental Network Transforms Market Insight through CallRail

Evolve Vacation Rental Network redefines vacation rental management, providing marketing, booking and support services to help homeowners get their homes rented without the high commissions of traditional management firms. But CallRail redefined how this organization viewed its customer acquisition strategy, after the firm used the technology to discover a significant recent shift in conversions driven…

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by Erica Hawkins  Nov 20, 2014

Agency uses CallRail to Translate Visibility into Revenue

Strategy-Focused Agency uses CallRail to Translate Visibility into Revenue StrategyWise doesn’t simply run ads. This firm develops the strategic foundation that clients need to protect the validity and impact of their marketing investments. And what lies at the core of this strategy? Solid analytics. StrategyWise teams of statisticians and data analysts utilize CallRail to develop…

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by Erica Hawkins  Oct 20, 2014

Marketing Firm Saves Client $50,000 Annually through Call Analytics

Innovative Agency that Built its Own Call Tracking Platform Still Realizes More Value and Performance through CallRail Solution. Inbound marketing firm, Inflow, was focusing on eCommerce, SEO and conversion optimization, but needed more visibility into their clients’ campaigns. Analytics are king, but all too often the current capabilities of online analytics are lacking. Through top notch…

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by Erica Hawkins  Aug 20, 2014

CallRail helps New York Search Marketing Firm Showcase Serious ROI

Service and eCommerce clients finally track telephone calls as easily as web inquiries NYC SEM, a New York search marketing agency, delivers massive ROI to their clients through search engine marketing—the only challenge was proving it. While the firm could demonstrate ROI clearly when tracking product purchases through a client’s online shopping cart, advertising that resulted…

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by Erica Hawkins  Aug 15, 2014

Marketing Agency Becomes Client Superhero Thanks To Call Tracking!

Professional services company finds $250,000 hidden in their phone calls Fannit, an inbound marketing agency based in Everett, WA., had a problem. Their client, a professional services company, was complaining that there was a lead generation problem. With a unique insight that only CallRail’s call tracking platform could provide, Fannit proved to the client that…

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by Erica Hawkins  Jul 24, 2014

Growth Consulting Firm Hits Home Runs For Clients With Call Tracking

Being in the dark about phone calls. No longer acceptable. In 2013, when Vasolo became a CallRail user, they added call tracking to their clients’ dashboards and began to analyze their inbound calls. Mark P. Sullivan, Founder of Vasolo, uses call tracking for his clients to gain visibility into where inbound calls are coming from…

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