In this Customer Highlight, we learn how Recovery Brands use CallRail's API to improve their CRM and the way they access their data.

As mobile continues to grow in search, AI and machine learning will be critical considerations for the daily operations of any marketing agency.

Building audience personas provides a framework to create your research-backed marketing strategy. Are you taking advantage of social channels?

If you're a newer CallRail user, you may feel that sometimes you're only scratching the surface of CallRail's feature set. Here's what you need to know.

From CRO to SEO and PPC, here are some lessons and food for thought from CallRail's visit to Unbounce.

Google's new 'bid adjustments' for Ads now let you pay to encourage more calls, making call tracking and analytics more important than ever.

Tracking these metrics week over week will give your team the space to test different methods and truly understand what works for your audience and why.

Not only was Webistry able to see a 400% increase in conversion for their dental client with CallRail, they also witnessed an improvement in retention rate.

Our product owners gives you a behind the scenes look at the process of what CallScore does and the gaps it fills for customers.

Join us for an interview with Sidnee Schaefer, Sr. Product Adoption Strategist of RevUnit and find out what key features of CallRail improve their service.

Discover how CallRail has made an impact on the marketing efforts of Autumn Dlugoz, the Marketing Manager of Factor Finders.

Improve customer service by understanding the client's needs and increase conversions with Call Recordings.

The EU's antitrust regulator recently slapped Google with a record $2.7 billion in fines for nepotism in search results and what it means for marketing.

Terms like AI and machine learning can seem like a foreign language. Never fear. Here are four ways artificial intelligence will improve output for sales.

The game is changing...again. With the rise of mobile and decline of Google organic, it may be time for SEO marketers to start shifting their priorities.

It's official: We've gone international. Check out our international pricing plan for the world's most powerful and intuitive call tracking software.

CallRail has several updates for form fill-outs and text messages. You can now access all customer interactions in a single, powerful interface.

Gain insight into customer search. Have keywords automatically pulled from the call transcriptions of any campaign with CallScribe's Keyword Spotting.

Have you been receiving bad phone calls? Here's three possible issues causing these calls and how to narrow down your ad to the right customer.

Mastering the ins-and-outs of digital marketing is a clear-cut way for your firm to increase its visibility and stand out from the crowd.

CallRail provided Wonderist with something invaluable in their line of work: Full transparency about how their clients' ad budgets are being put to use.

Whether you're a big firm or an agent flying solo, here are some surefire strategies for improving your real estate marketing game in the Digital Age.

It’s easy to think that call tracking software is only good for the sales department, but it's so much more. Learn how analytics integration benefits SEO.

How do you know if your investment in trade show sponsorship was worth it? With CallRail, you can easily track attribute leads and track trade show ROI.

The growth of the marketing technology industry was exploded in the last few years. In a continually evolving field, it's important to always stay ahead.