by Robert Martin  Feb 12, 2018

Generate more leads and inbound calls from Facebook: Understanding the basics of Facebook for business

How can you leverage Facebook to generate more leads for your business? Here's a look at the tools designed to grow conversions and inbound calls.

by Erica Hawkins  Feb 6, 2018

What is Conversation Intelligence?

It's time to gain an edge over your competitors. Gather and analyze caller data like never before with CallRail's Conversation Intelligence.

by Michael Saba  Feb 6, 2018

Why boosting engagement is essential after Facebook’s News Feed update

The Facebook News Feed update will have a big impact on marketers. What do these changes mean, and how should you change your facebook marketing strategy?

by Michael Saba  Jan 31, 2018

Australian digital marketing agency boosts client’s phone conversions 50% with call tracking

Australian digital marketing agency Webfirm has used call tracking to deliver great results and ROI for their clients -- here's how they did it.

by Anna Charity  Jan 30, 2018

Meet the Newest Addition to Conversation Intelligence: Introducing Call Highlights

Newest addition to CallRail's Conversation Intelligence suite: Call Highlights. Simplify call analysis and maximize ad spend.

by Zack Bedingfield  Jan 25, 2018

Optimize your Facebook Ads with call analytics

Watch On-Demand: Learn proven methods to drive inbound calls from Facebook, how to track the success of your ad campaigns, and how to integrate call analytics to drive more calls, clicks, and customers.

by Michael Saba  Jan 25, 2018

Awesome Australian content marketing campaigns (and what you can learn from them)

Australian content marketing is more popular and effective than other countries -- here are some content marketing campaigns done right, Australia-style.

by Anna Charity  Jan 23, 2018

Streamline Agent Management with the New Calls by Agent Report

CallRail's Calls by Agent report enhances call analytics. Improve marketing strategies and identify opportunities for performance improvement and success.

by Michael Saba  Jan 19, 2018

Analysis: Australia’s digital marketing dominance presents challenges, opportunities

Australian digital marketing is outspending and outperforming every other country. Here are the challenges and opportunities this presents to marketers.

by Michael Saba  Jan 16, 2018

A guide to Australian telemarketing and spam call laws

Australian telemarketing must adhere to laws and regulations that are unique to the Land Down Under. Here's our crash-course in Australian marketing law.

by Brittney Sovik  Jan 15, 2018

Source Tracking vs. Keyword Tracking: What’s the Difference?

Source tracking and keyword tracking help you attribute inbound leads in CallRail. Here are the key differences between the two, and some optimization tips.

by Michael Saba  Jan 10, 2018

With call tracking, Phorge grows client business by (at least) 30 percent

Australian marketing firm Phorge uses call tracking as part of a comprehensive strategy to help clients grow their business by 30% -- here's how they do it.

by Katherine Hosmer  Jan 8, 2018

How to Optimize Your Content With Keyword Spotting Insights

Keyword spotting can help your business determine what content is best at maximizing engagement and bringing in new leads -- here's how.

by Brittney Sovik  Jan 4, 2018

Use Form Tracking to Capitalize On Your Inbound Leads

Form tracking can help your business ensure you're always getting the most out of your inbound leads -- here's how.

by Robert Martin  Dec 21, 2017

How to use the Call Flow Builder to maximize inbound leads

The Call Flow Builder from CallRail increases the power and flexibility of your tracking numbers by routing every call to the right person, every time.

by Michael Saba  Dec 19, 2017

2017 tech news: A year in review

2017 tech news has impacted marketing in a big way. We review the most important tech headlines from 2017, and analyze what they mean for marketers.

by Michael Saba  Dec 18, 2017

The Australian Retailer’s guide to Boxing Day

Boxing day is fast approaching for Australian retailers. Here are some ways your business can boost sales and make the most of this holiday season.

by Madelyn Newman  Dec 14, 2017

How to use Facebook Custom Audiences with Call Insights

CallRail's Facebook Integration can auto-generate Facebook Custom Audiences to power your ads with call intelligence for better ad targeting.

by Michael Saba  Dec 11, 2017

How call recording can bring out the best in your sales team

Call recording is one of the best ways to train your sales team. Here's how you can put call recording to work for you and start boosting sales today.

by Madelyn Newman  Dec 7, 2017

Introducing CallRail’s Facebook Integration

View calls conversions inside the Facebook Business Ads Manager alongside click data. Optimize your ad spend for phone calls with greater insights.

by Madelyn Newman  Nov 20, 2017

How to Create a Phone Call Dashboard in Google Analytics or Google Data Studio

Phone call dashboards for Google Analytics and Google Data Studio help you see the call data associated with your marketing campaigns in real-time.

by Michael Saba  Nov 17, 2017

New data: Mobile shopping will dominate Black Friday 2017; CallRail data: Phone calls will dominate as well

New industry data points to increasing power of mobile when it comes to driving holiday sales for Black Friday, Cyber Monday, and beyond.

by Robert Martin  Nov 16, 2017

CallRail 101

Get the official introduction to CallRail’s intuitive self-service software to begin optimizing your campaigns and increasing customer acquisition.

by Michael Saba  Nov 16, 2017

B2B marketing best practices for boosting leads and sales

B2B marketing is changing, so taking advantage of the latest trends gives your business a decisive edge. See how you can earn more leads and sales, today!

by Michael Saba  Nov 8, 2017

How service-based businesses can benefit from local marketing

Local marketing can be a huge boon to service-based businesses. In this guest post by Dsquared Media, we explore how local marketing can benefit you, today!