by Michael Saba Sep 22, 2018
Health to wealth, and back again: How to boost your healthcare marketing
While healthcare advertises like other industries, they have legal and ethical considerations to be aware. Here's how to boost your marketing efforts.
by Melissa Garner Sep 20, 2018
Connecting Raven Tools and CallRail
With the Raven Tools-CallRail integration, you can use call tracking data to supercharge your SEO marketing. Here's how to get the most from both platforms.
by Katherine Hosmer Sep 4, 2018
Optimizing Google Ads for call tracking insights
By using CallRail's call tracking for Google Ads integration, you'll never second-guess your next move. Here's how to put it to work for your next campaign.
by Katherine Hosmer Aug 30, 2018
Customizable reports bring power and flexibility to your analytics
With CallRail's new Custom Reports feature, you can deliver powerful analytics reporting that proves your work and keeps clients happy.
by Dedra Mitchell Aug 24, 2018
The missing metric: Why call tracking is a must for total attribution
Proper call attribution is the key to success for your marketing efforts. Here's why call tracking is a must when it comes to solid attribution modeling.
by Brittney Sovik Aug 23, 2018
Three ways to use CallRail for user research
Call tracking can make your user research quicker, easier, and more cost effective. Here are three ways CallRail can power up your user research.
by Jules Tompkins Aug 8, 2018
Are phone calls really vanishing? Not for businesses
Phone calls are important, but businesses often take them for granted. That's a mistake, because calls are one of the best sources of high-quality leads.
by Adam Hofman Jul 26, 2018
How CallRail built CallScore: Using AI to make better marketing decisions
This is the story of how CallRail used machine learning and AI to build a powerful set of tools for our users: Conversation Intelligence.
by Karissa Austin Jul 2, 2018
10 ways realtors can increase traffic to their listings
Learn 10 straightforward & creative strategies to increase traffic to your website, including upgrades to branding, design, content, and more.
by Dan Wakefield Jun 27, 2018
Top call tracking tips for real estate marketing
Real estate marketing can be a tough, and no one knows that better than realtors. Here's how call tracking can boost your real estate business.
by Nick Jackson Jun 19, 2018
5 CallRail integrations that marketing agencies are using to prove ROI, retain clients, and hone marketing
CallRail integrates with a huge variety of tools and platforms that marketing agencies use every day, bringing call data into the picture in a native way.
by Robert Martin Jun 18, 2018
Watch: Easily find important keywords from your call conversations
CallRail's powerful Call Highlights tool helps marketers and salespeople to find common threads and important moments in business call conversations.
by Anna Charity Jun 13, 2018
Improve bidding strategy with new Call Highlights report
Pull Call Highlights reports out of CallRail to help you target better and market smarter and get a leg up on your competition.
by Brittney Sovik Jun 6, 2018
How to manage call tracking in real-time and close more deals over the phone
Lead Center allows you to view valuable caller information before you answer the phone and can make a huge difference in your management of calls and close rates.
by Carolyn Lyden Jun 5, 2018
Call Tracking and SEO: How to Use Call Tracking Software for Keyword Research
It’s easy to think that call tracking software is only good for the sales department, but it's so much more. Learn how analytics integration benefits SEO.
by Michael Saba May 29, 2018
With call tracking, ParaCore achieves agency success and stellar client retention
With call tracking, marketing agency ParaCore has been able to consistently prove ROI to their clients with accurate PPC reporting and reliable data.
by Carolyn Lyden May 21, 2018
Using call tracking with Salesforce: All your lead data in one place
Call tracking and salesforce are great on their own, but they're even more powerful when combined. Here's how our Salesforce integration does just that.
by Michael Saba May 15, 2018
With call tracking, Cardinal builds client relationships that last
With call tracking software, Atlanta-based agency, Cardinal Digital Marketing, provides insight into the kinds of leads they're driving to clients, and for how likely those leads are to convert.
by Anna Charity May 9, 2018
These two CallRail features help PPC pros to eliminate guesswork
Your PPC tool provides a ton of data to help you hone in your campaigns. But what about adding the data you're receiving from inbound phone calls?
by Elliott Wood May 8, 2018
Call tracking and GDPR: Here’s what marketers need to know
Fear not, marketers. You can continue to use call tracking and remain compliant with the EU's new GDPR regulations on personal data. Here's how...
by Brittney Sovik May 7, 2018
Why you need a toll-free number in your Local Swap pool
Having toll-free numbers in your swap pool ensures your customers will still see a relevant number, even if you don't have a number with their area code.
by Michael Saba Apr 30, 2018
What is GDPR and how will it affect my business?
GDPR, an acronym for General Data Protection Regulation, is new set of rules in the European Union governing how personal data can be stored and used. We explore how GDPR will affect your marketing or technology business.
by Brittney Sovik Apr 30, 2018
Using Local Swap: 4 steps to get you from start to finish
Local Swap can automatically display call tracking numbers to a visitor based on their IP address, so your business will appear to be local no matter where your customer is calling from. Here's a step-by-step guide to using this feature in CallRail.
by Katherine Hosmer Apr 27, 2018
How to use CallRail phone numbers for local marketing
Call tracking for your local marketing campaigns transforms the way your customers communicate with your business and Local Swap™ keeps you covered.
by Carolyn Lyden Apr 20, 2018
Conversation Analytics and the future of analyzing phone calls for customer experience
Conversation analytics involves machine learning and natural language processing (NLP) technology that evaluates the voice data from phone calls.