by J.R. Rund  Jan 24, 2020

How to use Google Tag Manager to track calls

Learn how to set up Google Tag Manager to track phone calls and how to set up phone call goals in Google Analytics with our step by step guide.

by Kevin Mann  Jan 21, 2020

CallRail for Google My Business: Get to know your local customers through call tracking

CallRail’s Google My Business integration greatly expands on what GMB natively offers through GMB Insights.

by Dan Wakefield  Jan 15, 2020

Better attribution reporting with Google Analytics and CallRail

Maximize campaigns and cast the widest marketing net without adding more time, expenses, or resources to your operation.

by Zack Bedingfield  Jan 9, 2020

How to set up click-to-call in Google Ads

Here's everything you need to know about click-to-call ads, how to set up click-to-call in Google Ads, and how to know if these ads are right for your business.

by Katherine Hosmer  Jan 8, 2020

CallRail 2020: New Year, New Global Navigation

New year, new nav! As part of our growing product roadmap, we recently added a brand new navigation bar to your account. See the changes we've made, here.

by Darren Shaw  Jan 7, 2020

How to use call tracking numbers in Google My Business

Learn how to use call tracking in your Google My Business listing to gain more insights into your local customers.

by Karissa Austin  Jan 7, 2020

How call tracking helped SmartBug & The Arbor Co. optimize sales and marketing together

Call tracking is a big part of how Smartbug and the Arbor Company have achieved strategic marketing success and solid ROIs -- here's how they did it.

by Maritza Henriquez  Jan 6, 2020

Better attribution reporting with Marketo and CallRail integration

Here’s how CallRail can augment your instance of Marketo

by Jules Tompkins  Dec 30, 2019

8 call tracking metrics your agency should be monitoring for clients

Ensure you are tracking these metrics when setting up your call tracking and reporting strategy.

by Dedra Mitchell  Dec 23, 2019

6 Ways to optimize your website to get more phone calls

Check out our tips for improving user experience, tracking, and functionality of your website to get more inbound calls.

by J.R. Rund  Dec 9, 2019

Three codes and the truth: Install CallRail JavaScript with Google Tag Manager

Learn what Google Tag Manager is, how to set it up, and what you can do with the visitor data that you gain from this handy tracking snippet.

by Karissa Austin  Nov 21, 2019

Lars Marketing streamlines client reporting with CallRail call tracking and form tracking

Seattle-based search agency Lars Marketing has leveraged through CallRail call tracking and form tracking to make client reporting more efficient.

by Michael Saba  Nov 20, 2019

How Going Digital Gives Firms the Edge in Legal Advertising

Mastering the ins-and-outs of digital marketing is a clear-cut way for your firm to increase its visibility and stand out from the crowd.

by Kara Kelly  Nov 13, 2019

How does call tracking work?

Credit your leads and prove additional value by connecting previously untracked phone call leads to marketing campaigns.

by Jay Hansborough  Oct 23, 2019

Call campaign tactics: Call-only ads vs call extensions

Which do you use? Learn the differences between call-only ads and call extensions along with steps for setting up your call-only ad campaigns for success.

by Zack Bedingfield  Oct 11, 2019

Retargeting for call-only campaigns: Here’s how it’s done

In this step-by-step guide, we review some best practices for retargeting your call-only ads, and how they can make your campaigns even more effective.

by Sam O' Rourke  Oct 8, 2019

5 free tools and resources to show clients that call tracking can help them

“Where did you hear about us?” is no longer a viable tracking strategy when it comes to phone conversions. Check out these 7 free tools and resources you can use to track your calls.

by Zack Bedingfield  Oct 8, 2019

How to write successful call-only ads that earn more prospects

By following these easy steps, you can craft compelling and effective call-only ads and campaigns that earn more leads, more customers, and more revenue.

by Madelyn Newman  Sep 24, 2019

Google Ads switches to account-level call reporting: Is it right for your business?

A recent update to Google Call Reporting could make it more difficult to accurately measure conversions. Here's how advanced call tracking can fill the gap.

by Jules Tompkins  Sep 17, 2019

With CallRail, Gravity Digital gives clients the attribution they need to ‘read the funnel from top to bottom’

Thanks to the advanced call tracking provided by CallRail, it's easy for Gravity Digital to provide rock-solid marketing attrbution to their clients.

by Andrew Astleford  Sep 3, 2019

An in-depth look at CallRail’s reporting features

CallRail's advanced reporting features make it easier than ever to make sense of your call analytics -- here's how to get started.

by Melissa Garner  Aug 27, 2019

5 Marketing and Sales Problems You Can Solve with CallRail + HubSpot

Learn about the five main sales and marketing problems that using CallRail and HubSpot together can solve for you.

by Karissa Austin  Aug 9, 2019

Pain Free Dental Marketing drives calls and fills exam chairs with marketing attribution and call recording

By leveraging advanced call tracking features, Pain Free Dental Marketing delivers real value to their clients -- here's how they do it.

by Karissa Austin  Jul 11, 2019

How call tracking supercharges your landing pages

By using call tracking for each landing page, you'll uncover valuable data that can help supercharge your marketing -- here's how to get started.

by Michael Sengbusch  Jun 6, 2019

Why we need a messaging-first approach to MarTech

Marketers today are using messaging platforms like Slack to monitor their campaign performance in real-time for reporting and continuous improvement.