by Dedra Mitchell  Mar 6, 2020

How to generate more marketing qualified leads

Looking to cast a wider net to capture more marketing qualified leads? Start with these tactics and tips to begin generating more MQLs for your business.

by Carolyn Lyden  Mar 5, 2020

What is call tracking?

Call tracking is the process of determining how callers found your business. Marketing & sales can use call tracking data to measure the success campaigns.

by Erica Hawkins  Mar 4, 2020

Top 10 Reasons You Should Be Using Business Call Tracking

For any business to succeed, you need a great website and tools to analyze its success. Here are the top reasons to add call tracking to your business.

by Tim Niziak  Feb 21, 2020

Best industries for SMS marketing (+ examples)

Just about any consumer-focused industry can use SMS marketing to expand its reach, turn leads into customers, and keep those customers coming back for repeat business.

by Anna Charity  Feb 20, 2020

Better Form Tracking with CallRail’s new inclusive bundles

The new form tracking functionality is now available on the Marketing Analytics and Analytics Suite bundles. Got questions about how this affects you? We've got answers.

by Jason Rozenblat  Feb 17, 2020

Validate your sales enablement strategy with better reporting

Without insight into your sales enablement performance, your department is unable to validate the results of its own efforts and use that feedback to improve its sales strategy.

by Melissa Garner  Feb 6, 2020

Next-level tips for tracking leads from offline sources

Tracking offline call conversions is vital to prove the effort and results of your offline marketing efforts. Understand which campaigns drive your calls.

by Melissa Garner  Jan 31, 2020

How to talk to your clients about lead attribution reporting

Learn how to talk lead attribution reporting, a tool that makes clients smarter about the strategies that drive marketing success.

by Bridget Graf  Jan 30, 2020

Mockingbird shares their marketing journey with CallRail

From the mouths of our Agency Partners, hear how CallRail has made the difference in their marketing and reporting efforts.

by J.R. Rund  Jan 24, 2020

How to use Google Tag Manager to track calls

Learn how to set up Google Tag Manager to track phone calls and how to set up phone call goals in Google Analytics with our step by step guide.

by Kevin Mann  Jan 21, 2020

CallRail for Google My Business: Get to know your local customers through call tracking

CallRail’s Google My Business integration greatly expands on what GMB natively offers through GMB Insights.

by Dan Wakefield  Jan 15, 2020

Better attribution reporting with Google Analytics and CallRail

Maximize campaigns and cast the widest marketing net without adding more time, expenses, or resources to your operation.

by Zack Bedingfield  Jan 9, 2020

How to set up click-to-call in Google Ads

Here's everything you need to know about click-to-call ads, how to set up click-to-call in Google Ads, and how to know if these ads are right for your business.

by Katherine Hosmer  Jan 8, 2020

CallRail 2020: New Year, New Global Navigation

New year, new nav! As part of our growing product roadmap, we recently added a brand new navigation bar to your account. See the changes we've made, here.

by Darren Shaw  Jan 7, 2020

How to use call tracking numbers in Google My Business

Learn how to use call tracking in your Google My Business listing to gain more insights into your local customers.

by Maritza Henriquez  Jan 6, 2020

Better attribution reporting with Marketo and CallRail integration

Here’s how CallRail can augment your instance of Marketo

by Jules Tompkins  Dec 30, 2019

8 call tracking metrics your agency should be monitoring for clients

Ensure you are tracking these metrics when setting up your call tracking and reporting strategy.

by Dedra Mitchell  Dec 23, 2019

6 Ways to optimize your website to get more phone calls

Check out our tips for improving user experience, tracking, and functionality of your website to get more inbound calls.

by J.R. Rund  Dec 9, 2019

Three codes and the truth: Install CallRail JavaScript with Google Tag Manager

Learn what Google Tag Manager is, how to set it up, and what you can do with the visitor data that you gain from this handy tracking snippet.

by Karissa Austin  Nov 21, 2019

Lars Marketing streamlines client reporting with CallRail call tracking and form tracking

Seattle-based search agency Lars Marketing has leveraged through CallRail call tracking and form tracking to make client reporting more efficient.

by Kara Kelly  Nov 13, 2019

How does call tracking work?

Credit your leads and prove additional value by connecting previously untracked phone call leads to marketing campaigns.

by Jay Hansborough  Oct 23, 2019

Call campaign tactics: Call-only ads vs call extensions

Which do you use? Learn the differences between call-only ads and call extensions along with steps for setting up your call-only ad campaigns for success.

by Zack Bedingfield  Oct 11, 2019

Retargeting for call-only campaigns: Here’s how it’s done

In this step-by-step guide, we review some best practices for retargeting your call-only ads, and how they can make your campaigns even more effective.

by Sam O' Rourke  Oct 8, 2019

5 free tools and resources to show clients that call tracking can help them

“Where did you hear about us?” is no longer a viable tracking strategy when it comes to phone conversions. Check out these 7 free tools and resources you can use to track your calls.

by Zack Bedingfield  Oct 8, 2019

How to write successful call-only ads that earn more prospects

By following these easy steps, you can craft compelling and effective call-only ads and campaigns that earn more leads, more customers, and more revenue.